"Unpuzzling Innovation" Book Introductioin

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Unpuzzling Innovation

Mastering Innovation Management in a Structural Way

Pearl Zhu

The Author of “Digital Master” Book Series (11 Books & “Future of CIO” Blog

WWW.PEARLZHU.COM CIO MASTER Digital Agility

DIGITAL MASTER

Title: Unpuzzling InnovationSub Title: Mastering Innovation Management in a Strucural Way

Author:Pearl Zhu

ISBN: 978-1-48-358757-8

Copyright Date:Nov. 2016

About “IT Innovation”

Digital Master Book Series ( 11 + Books)

“Digital Master” Book Series

Copyright 2016

Innovation Pillar in “Digital Master”

SummaryThe purpose of “Unpuzzling Innovation -

Mastering Innovation Management in a

Structural Way“ is to demystify innovation

puzzle in a structural way.

● Innovation is the process which can be classified scientifically and

managed dynamically. Digital leaders are innovators.

● Innovation needs to break some outdated rules, builds digital

principles, to manage innovation in a structural way.

● Creativity is simply about connecting the dots, develop a set of

best/next practices to manage digital innovation continuum

effectively.

● Understand the paradox of innovation, be cautious about gaps and

pitfalls, to improve innovation success rate and measure it in the right

way.

Chapter 1 Innovation Classification

Digital innovation has a broader

spectrum with hybrid nature

including incremental innovation,

evolutionary innovation, and

radical innovation; hard

innovations and soft innovations.

Chapter 2 Innovation PrinciplesDigital brings both unprecedented

opportunities and risks to the

businesses today. it is important to

set principles for managing

innovation and handling risk in a

structural way. The principles and

guidelines help to further frame

processes, measures, and control.

.

Chapter 3 Digital Innovators

Digital innovators present leadership

skills, master at creative communication,

understand what is wrong with the

status quo, have the good sense and

sound judgment to attract and surround

themselves with the right people, and

work collaboratively to do more with

innovation.

Chapter 4 Connecting Innovation Dots

Creativity is simply about connecting the dots.

Creativity needs a problem, and a creative

person needs a purpose.

The difference between innovation and

creativity is implementation. Innovation is to

reinvent business, but not to reinvent the

wheels.

Chapter 5 Digital Innovation Next Practices

Digital innovation has a broader spectrum

with hybrid nature, it is the incremental

improvement- radical innovation continuum.

It is hard to think of any innovation as not a

hybrid, a combination of something old with

something new or a number of new things.

Chapter 6 Innovation Paradox

The paradox is that all creative activities

are subversive in questioning the status quo.

Setting rules and goals for creativity goes

against the very nature of creativity and

thus inventiveness and innovation.

It’s critical to strike the right balance

between ideation and execution part of the

innovation process and management.

Chapter 7 Innovation Gaps and Pitfalls

Innovation fails because, there are too

many disconnects that occur between the

birth of a vision/concept and the process

of turning it into a reality.

Innovation fails because businesses lack

cognitive ability to think alternatives.

Chapter 8 Innovation MeasurementThe impact of innovations on enterprise

performance ranges from effects on

turnover and market share to changes in

productivity and efficiency.

The problem is often that the initiative is

not well defined. So, it is difficult to

measure the impact without taking the

time to generate impact.

Conclusion Mastering Innovation in a Structural Way

Innovation = Idea executed to

produce a value!

Being Innovative is more

important than doing any kind of

innovation!

Innovation must be part of

organizational DNA!

Author: Pearl Zhu Digital Master Book Series

Author: Pearl Zhu Digital Master Book Series

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