View
749
Download
0
Category
Tags:
Preview:
Citation preview
An introduction to
Contents are proprietary and confidential. March 2014
Understanding, Engaging andActivating Physicians
“… it turns out you CAN teach an old doc new tricks.”
@W2OGroupContents are proprietary and confidential.
Or, as Bob Pearson would say …
23%
150,0003/5/2014
5005/2010
1,40010/2012
3,2002/2012
@W2OGroupContents are proprietary and confidential.
Oh, I get it. It’s all the residents, right?
1950s 1960s 1970s 1980s 1990s 2000s 2010s0
500
1000
1500
2000
2500
3000
10133
767
1915
2546
2292
81
70% are likely over
40
@W2OGroupContents are proprietary and confidential.
0 20 40 60 80 100 120 1400
5
10
15
20
25
30
35
40
Scripts
Infl
uen
ceLeveraging hidden ambassadors
@W2OGroupContents are proprietary and confidential.
0 20 40 60 80 100 120 1400
5
10
15
20
25
30
35
40
Scripts
Infl
uen
ceLeveraging hidden ambassadors
InfluenceZone
follo
wing
followingfollowing
following
@W2OGroupContents are proprietary and confidential.
13
““
WCG knows more about what
doctors are socially doing … than
anyone in the free world. Bryan Vartabedian, MD
twitter.com/doctor_v
33charts.com
Beyond Sharecare’s Pediatrician Influencers. 33Charts – August 24, 2012
Recommended