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Digital Cultural HeritageEU Policy and Actions
Javier HERNANDEZ-ROSHead of Unit Creativity
DG CONNECT/G2European Commission
Strategy meeting 'Europeana for Smart Cities'Luxembourg, 14 October 2015
The digital world
“The Internet and digital technologies are transforming our world – in every walk of life and in every line of business. Europe must embrace the digital revolution and open up digital opportunities for people and businesses. ”
President Jean-Claude Juncker, Digital Single Market Press Release
The Digital Single Market strategy• Better online access to digital goods and services
• Modernising copyright law - better access to culture• An environment where digital networks and
services can prosper• Digital as a driver for growth
• Developing standards and interoperability• Making the most of the data economy and cloud
computing
Cultural heritage as a strategic resource for Europe
• Cultural heritage counts for Europe - cultural, social, environmental and economic value
• Integrated policy approach • EC Communication Towards an integrated approach to
cultural heritage for Europe – adopted 22 July 2014• EP resolution towards an integrated approach to cultural
heritage for Europe – adopted 8 Sept. 2015
EU actions for Digital Cultural Heritage• Policy and coordination
• Modernising copyright law / DSM strategy• Digitisation, online accessibility, digital preservation /
Recommendation 2011/711/EU• Reuse of Europe's cultural resources / PSI Directive
• Funding: Research and innovation, Deployment• R&I: ICT for digitisation, access, enhanced visitor experiences /
H2020 – societal challenge 6• Europeana / CEF• European structural & investment funds
Smart cities, culture and creativity• Culture apps a key component for smart cities and
tourism• Exploring surroundings on the map, eg Google Field Trip • Augmented reality• Cultural and historical resources, crowd-sourced content, and
practical information
• Smart creative cities• Clusters of creative industries• Smart city Living Labs• Experimenting with innovative ICT technologies
Drivers and future outlook• Drivers: culture/social, access to knowledge,
cultural tourism• Economic drivers and private investments? • How do we make the most of open data?
• Cultural data as an infrastructure, Europeana• Sustainability/take up – limited budgets• Measuring impact• 2018 European Year of Cultural Heritage
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