Lenovo humorama - Life is a Drama digital campaign

Life is a drama. enjoy it.

For youth, silly things matterThey don’t take life too seriouslyThey go with the flow

For Lenovo, youth have to be creative, productive & active.Lenovo calls them, the DOers

So how Lenovo should engage with them and introduce its new tab series and make them become the Doers?

Because Lenovo Tab series will fits them. It is bundled with quad core power, HD screen and dolby surround. Its perfectly fit for those who like to watch movies, listen to music, play games, or just wasting time with their friends.

So we ask them to do the most important things in their life, having fun.

Yes, have fun with their life.That life shouldn’t be too serious.That life should be humorous.That life should be dramatic.

Life is a drama! Tell your dramatic life in a comic strip and win a Lenovo Tablet!

Comic templates are provided.

Youth just have to fill the bubble text with the most silly, funny stories inspired by their life.