School of Government Website Workshop Series: Content

Describe your Content#2 Website Workshop SeriesUNC School of Government

Information Resource Guide

• Websites• Reports• Courses• Course Material• Bulletins • Online Modules

• Books • Blogs• Online Tools• Articles• Curriculum• Webinars

Defines 16 ways the School produces & distributes information – among these:

Information Resource Guide

• Websites• Reports• Courses• Course Material• Bulletins • Online Modules

• Books • Blogs• Online Tools• Articles• Curriculum• Webinars

Defines 16 ways the School produces & distributes information – among these:

Information Resource Guide

• Websites• Reports• Courses• Course Material• Bulletins • Online Modules

• Books • Blogs• Online Tools• Articles• Curriculum• Webinars

Defines 16 ways the School produces & distributes information – among these:

All types are represented on the School of Government Website for retrieval and marketing purposes.

Brainstorming

• Websites• Reports• Courses• Course Material• Bulletins • Online Modules

• Books • Blogs• Online Tools• Articles• Curriculum• Webinars

Is there anything to add to the list?

Brainstorming

• Website• Reports• Courses• Course Material• Bulletins • Online Modules

• Books • Blogs• Online Tools• Articles• Curriculum• Webinars

Is there anything to add to the list? Example: FAQs, Resource Listings, Training Calendars

Brainstorming

• Website• Reports• Courses• Course Material• Bulletins • Online Modules

• Books • Blogs• Online Tools• Articles• Curriculum• Webinars

Is there anything to add to the list? Example: FAQs, Resource Listings, Training Calendars, , Faculty Profile, News, Projects

Exercise

• Spend approx. 25 minutes to identify the building block that make up your web content.

Exercise

• Use visual building blocks to create a comprehensive, detailed representation of your content.

Building Blocks

Building Blocks

Important: Ownership

Faculty Owner

Faculty Group Owner

Department Owner

Demo

• Sample Content: Report• Written summary of the

results of a research or advising project

• Deliverable to a specific audience

• Sometimes additionally published in print or electronic versions for wider audiences.

Information Curator

Assign 1-2 participants per Resource who act as ‘Information Curator’

Exercise

• ‘Information Curators describe the content using the building blocks provided

• Add additional elements as needed

• Time: Approx. 25 minutes

Results

• Present• Share• Discuss• Add • (Remove)