Mint Social - Matt O'Brien Social Media Footprint

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Building Your Social Media Footprint – Online Marketing Strategy (Part 1) by Matt O'Brien of Mint Social

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Social Media MarketingSocial Media Marketing(in 10 Minutes)(in 10 Minutes)

“Build Your Footprint…Attract New Business”

Matthew O’BrienMint Social @blogster

Who is this Guy Presenting?Who is this Guy Presenting? Avid risk-taker 20 years in digital media 12 Years Internet Marketing

Fortune 500 to start ups Seminar/Webinar Enthusiast Volunteer

Mint Social Matt O’Brien

What is Social Media?What is Social Media?

Mint Social – Content Marketing

Social Media in Action – The 5 W’s

5 Objectives of Social Media Reputation Management (‘Who’ Are You?) Branding (The ‘What’) Marketing (The ‘Where’) Listening/Engaging (The ‘When’) Monetization (The ‘Why’)

Social Media Marketing and Online Branding

Web Search Trends“Where we spend our time online”

Mint Social Matt O’Brien

Deep Thoughts…Deep Thoughts…

Mint Social – Content Marketing

Deep Thoughts…Deep Thoughts…

Mint Social Matt O’Brien

Deep Thoughts…Deep Thoughts…

Mint Social – Content Marketing

Top 10 Results in GoogleTop 10 Results in Google

Articles Videos Blogs Social Networks Websites Press Releases PowerPoints Photos Audio (Podcasts)

Mint Social Matt O’Brien

The visibility Multiplier Effect

Published Weekly

50+ sites

50X – 1000X more traffic to your website

1 Document

Social Media Marketing and Online Branding

Visibility Multiplier EffectVisibility Multiplier Effect

Website(SEO and PPC)

Content EngineViews

Time

VisibilityMultiplier

Effect

for Law Firms

AudioVideo

Photo

PR

ArticlesProfiles

Docs, PPT

Blogs

Mint Social Matt O’Brien

OnlineOnlinePublishingPublishing

HubHub

Micro-Micro-BloggingBlogging

Videos,Videos,Audio, Audio, PhotoPhoto

SocialSocialNetworksNetworks

RSSRSSAggregationAggregation

ToolsTools

100 - 300XMultiplier

Effect

Articles,Articles,DocsDocsPRPR

MonthlyMonthlyApprovedApprovedContentContent

PartnerPartnerContentContent

Inbound Links and TrafficInbound Links and Traffic

Social Media Marketing and Online Branding

Social Media in 10 MinutesSocial Media in 10 Minutes

Aggregation Tools

- HootSuite (TweetDeck)

- Posterous

- Ping.fm

- FriendFeed.com

- TubeMogul.com (Video)

Mint Social Matt O’Brien

Matt O’Brien – Mint Social602.206.8089

mint@MintSocial.com @Blogster

Mint Social – Content Marketing