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For this Task I have
decided to analyse the
magazine “Hot Press”.
It is not the most
popular magazine but
well known for famous
covers such as U2. It
is called hot press as it
is a play on the old
irish traditional name
for an airing cupboard.
The most significant
thing on the front
cover as you can see
is the large “U2”
slightly transparent
which is displayed
over the main image
of the band. The
whole main cover
seems to be dedicated
to U2’s “The big
interview” as it is the
main cover line across
the page set in capital
letters to make it stand
out to the reader.
The magazine costs £4.95 and can be bought at any supermarket store
that buys them in. It also has a website that can be used to find out any
information about the magazine or latest updates and gossip about the
music business available. Hot Press also has a facebook page which
you could follow or like and a twitter that you could tweet to the
magazine editors and ask them questions so that they can answer them
through direct contact.
The main image shown on the front cover of hot press is a mid-shot of
the band U2. The way they are standing and body language, as they
seem to be looking into the distance, gives the magazine authority and
draws the reader in so that they can see what U2 has to say I their “BIG
INTERVIEW”
I think to me the magazine looks expensive as the black and white with
little contrast gives off the classy feel, even though it is a music
magazine. Also because of the big U2 feature people will start to
recognise the brand and te magazine will get more famous as more
people will want to see and buy it. The simplistic layout of the front cover
gives off the overall expensive looking effect and draws in a certain type
of reader, an older type averaging in their late 20’s and early thirties and
mostly men.
The use of three colours only on the front cover really stands out to the
reader and sets it apart from other magazines so that readers can see
that this music magazine features the famous band that is U2. The
subtle use of a light gold tone sets the legendary cover off. The use of
primarily black and white makes the readers think they are legendary
and powerful.
The magazine features U2 and has a double page interview with them in
the magazine. You can tell this from the magazine front cover as it
portrays “THE BIG INTERVIEW” and then the subtitle reads “BONG.
EFGE. LARRY AND ADAM TALK TO OLAF”
Overall I think the magazine is well made to stand out to the readers
rather than other magazines and is expensive but worth it as a reader.
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