Heart of Danville - Who We Are, What We Do, and Where We Are Going

Heart of Danville Main Street Program

A proud member of the Danville/Boyle County Economic Development Partnership.

A look into who we are, what we do, and where we are going!

Who We Are Heart of Danville is a 501-©(3) non-profit organization founded

in 1985, becoming an official Main Street Program in 1986.

Who We Are

Named a Great American Main Street

Award-Winning Community by the National Trust for

HistoricPreservation in 2001!

Who We Are

Heart of Danville Mission Statement:

The Mission of the Heart of Danville is to stimulate the economic vitality of the Central Business District,

while protecting the historic integrity of our community.

Who We Are

What We DoA Four-Point Approach

DesignOrganizationPromotionEconomic Restructuring

What We DoHeart of Danville Main Street Program

Design

This committee works to create a welcoming environment and to enhance the look and feel of Downtown Danville for residents and visitors.

What We DoHeart of Danville Main Street Program

Design

This committee works to create a welcoming environment and to enhance the look and feel of Downtown Danville for residents and visitors.

Downtown Clean-up Days

What We DoHeart of Danville Main Street Program

Design

This committee works to create a welcoming environment and to enhance the look and feel of Downtown Danville for residents and visitors.

Downtown Clean-up Days Streetscape, Wayfinding, and Banners

What We DoHeart of Danville Main Street Program

Design

This committee works to create a welcoming environment and to enhance the look and feel of Downtown Danville for residents and visitors.

Downtown Clean-up Days Streetscape, Wayfinding, and BannersHistoric Preservation

What We DoHeart of Danville Main Street Program

Organization This committee handles the nut and bolts, behind-

the-scenes action that is vital to our success. Projects include:

What We DoHeart of Danville Main Street Program

Organization This committee handles the nut and bolts, behind-

the-scenes action that is vital to our success. Projects include:

Weekly E-News

What We DoHeart of Danville Main Street Program

Organization This committee handles the nut and bolts, behind-

the-scenes action that is vital to our success. Projects include:

Weekly E-News Volunteer Management

What We DoHeart of Danville Main Street Program

Organization This committee handles the nut and bolts, behind-

the-scenes action that is vital to our success. Projects include:

Weekly E-News Volunteer Management Public Relations

What We DoHeart of Danville Main Street Program

Organization This committee handles the nut and bolts, behind-

the-scenes action that is vital to our success. Projects include:

Weekly E-News Volunteer Management Public Relations Fundraising

What We DoHeart of Danville Main Street Program

Promotion: This committee focuses on downtown’s unique

qualities and to create a fun, vibrant environment through events and promotions.

What We DoHeart of Danville Main Street Program

Promotion:Events: This committee focuses on hosting events

that showcase our downtown. Current events include:

What We DoHeart of Danville Main Street Program

Promotion:Events: This committee focuses on hosting events

that showcase our downtown. Current events include:

Lawn Chair Theatre/Film Festival

What We DoHeart of Danville Main Street Program

Promotion:Events: This committee focuses on hosting events

that showcase our downtown. Current events include:

Lawn Chair Theatre/Film FestivalConstitution Square Arts Fest

What We DoHeart of Danville Main Street Program

Promotion:Events: This committee focuses on hosting events

that showcase our downtown. Current events include:

Lawn Chair Theatre/Film FestivalConstitution Square Arts Fest Trick or Treat on Main

What We DoHeart of Danville Main Street Program

Promotion:Events: This committee focuses on hosting events

that showcase our downtown. Current events include:

Lawn Chair Theatre/Film FestivalConstitution Square Arts Fest Trick or Treat on Main Annual Christmas Parade

What We DoHeart of Danville Main Street Program

Promotion:Events: This committee focuses on hosting events that

showcase our downtown. Current events include:Lawn Chair Theatre/Film FestivalConstitution Square Arts Fest Trick or Treat on Main Annual Christmas ParadeEat Drink Danville Series

Bridal Hop

Lawn Chair Theater/Film Festival

Constitution Square Arts Fest

Eat Drink Danville: Oktoberfest

What We DoHeart of Danville Main Street Program

Promotion:Retail: This committee supports downtown

businesses through marketing and events. Activities include:

What We DoHeart of Danville Main Street Program

Promotion:Retail: This committee supports downtown

businesses through marketing and events. Activities include:

Sidewalk Sale

What We DoHeart of Danville Main Street Program

Promotion:Retail: This committee supports downtown

businesses through marketing and events. Activities include:

Sidewalk SaleDowntown Holiday Open House

What We DoHeart of Danville Main Street Program

Promotion:

The Main Street Promotion approach includes marketing and promoting the district.  Examples: 

What We DoHeart of Danville Main Street Program

Promotion:

The Main Street Promotion approach includes marketing and promoting the district.  Examples: 

Skirt Magazine

What We DoHeart of Danville Main Street Program

Promotion:

The Main Street Promotion approach includes marketing and promoting the district.  Examples: 

Skirt MagazineInsight Cable Advertising Co-Operative

program

What We DoHeart of Danville Main Street Program

Promotion:

The Main Street Promotion approach includes marketing and promoting the district.  Examples: 

Skirt MagazineInsight Cable Advertising Co-Operative

programWeb and Social Media efforts

What We DoHeart of Danville Main Street Program

Economic Restructuring:This committee works to support local businesses

through education and marketing assistance.

What We DoHeart of Danville Main Street Program

Economic Restructuring:This committee works to support local businesses

through education and marketing assistance.Hotel Market Analysis

What We DoHeart of Danville Main Street Program

Economic Restructuring:This committee works to support local businesses

through education and marketing assistance.Hotel Market Analysis KSD Task Force

What We DoHeart of Danville Main Street Program

Economic Restructuring:This committee works to support local businesses

through education and marketing assistance.Hotel Market Analysis KSD Task Force Business Recruitment

What We DoHeart of Danville Main Street Program

The Heart of Danville is funded through several different sources:   

What We DoHeart of Danville Main Street Program

The Heart of Danville is funded through several different sources:   

Economic Development Partnership is a substantial supporter        

What We DoHeart of Danville Main Street Program

The Heart of Danville is funded through several different sources:   

Economic Development Partnership is a substantial supporter        

Memberships from individuals, families and businesses

What We DoHeart of Danville Main Street Program

The Heart of Danville is funded through several different sources:   

Economic Development Partnership is a substantial supporter        

Memberships from individuals, families and businesses

Fundraising events and sales of HOD Books

What We Accomplished

What We Accomplished

Completed all goals cited in the 2003 market analysis

What We Accomplished

Completed all goals cited in the 2003 market analysis

Assisted the city in surpassing benchmarks set in “Vision 2020,” set by the City of Danville in the early 1990s

What We Accomplished

Completed all goals cited in the 2003 market analysis

Assisted the city in surpassing benchmarks set in “Vision 2020,” set by the City of Danville in the early 1990s

Substantial public and private investments made in the downtown

Where We Are GoingNationally-renowned Main Street consultant

Stephanie Redman led the Heart through a strategic planning initiative.

Where We Are GoingAfter polling 75+ key stakeholders in the Danville/Boyle County Community, Redman

presented the data to the HOD Board of Directors.

Where We Are Going

Through intensive discussion, the board arrived at 4 front-burner strategies for the

immediate future of the organization.

Where We Are GoingFront-Burner Strategies

Where We Are GoingFront-Burner StrategiesAssist the City of Danville in bringing to

completion its streetscape and wayfinding projects

Where We Are GoingFront-Burner StrategiesAssist the City of Danville in bringing to

completion its streetscape and wayfinding projects

Place a greater focus on downtown business development, retention, and recruitment

Where We Are GoingFront-Burner StrategiesAssist the City of Danville in bringing to

completion its streetscape and wayfinding projects

Place a greater focus on downtown business development, retention, and recruitment

Identify blighted and underused property and create a redevelopment and funding plan for adaptive reuse

Where We Are GoingFront-Burner StrategiesAssist the City of Danville in bringing to completion its

streetscape and wayfinding projectsPlace a greater focus on downtown business development,

retention, and recruitmentIdentify blighted and underused property and create a

redevelopment and funding plan for adaptive reuseDevelop and implement a marketing/public

relations/educational campaign that invites and engages key stakeholders across the community about who we are, what we do, and what we are trying to accomplish as an organization

Downtown Danville is open for business, and the ‘Heart’ is

here for you.

Your ideas, input, and volunteer efforts are ALWAYS

welcome.

Contact Us!

For information on how you can

become involved in the Heart of

Danville Main Street Program,

contact Executive Director Julie

Wagner at (859) 236-1909 or

julie@downtowndanville.com

Your participation makes the ‘Heart’ beat strong!

Help us spread the word that . . .