Good books

YOUR BRIEF:

TO MOTIVATE KIDS TO HELP KIDS IN A WAY THAT ENCOURAGES

THEIR CREATIVITY

HOW DO WE GET KIDS TO CARE ABOUT PEOPLE OUTSIDE OF THEIR

IMMEDIATE SOCIAL CIRCLE?

WE USE FRIENDLY STORY CHARACTERS

AND CHARMING NARRATIVES

HOW DO WE GIVE KIDS A CHANCE TO EXPRESS THEIR NATURAL CREATIVITY?

GIVE THEM A PLATFORM TO DRAW

EMPATHY CREATIVITY

GOODBOOKS

Step 1: We write a children’s book

Step 2: Kids draw each of the pages in the book

Step 3: People vote for their favorite illustrations

Step 4: We sell a book with the highest-rated illustrations as pages

Step 1: We write a children’s book

Step 2: Kids draw each of the pages in the book

Step 3: People vote for their favorite illustrations

Step 4: We sell a book with the highest-rated illustrations as pages

Step 1: We write a children’s book

Step 2: Kids draw each of the pages in the book

Step 3: People vote for their favorite illustrations

Step 4: We sell a book with the highest-rated illustrations as pages

Step 1: We write a children’s book

Step 2: Kids draw each of the pages in the book

Step 3: People vote for their favorite illustrations

Step 4: We sell a book with the highest-rated illustrations as pages

WHAT MAKES GOOD BOOKS DIFFERENT?

1. STORY ABOUT A REAL WORLD PROBLEM

2. SPARKS CREATIVITY IN CHILDREN

3. PARTNER WITH CELEBRITY

TIM BURTON

JK ROWLING WHOOPI GOLDBERG

TONI MORRISON

THE PLATFORM

ONLINE DRAWING

BUYING THINGS

WHY IT WORKS

PARENTS

TEACHERS

UNICEF SCHOOLS KIDS

GOODBOOKS

•

PARENTS

UNICEF

SCHOOLS

KIDS

GOODBOOKS

•

NEWSMEDIA TEACHERS

JANUARY APRILSUBMITTING

&VOTING

PUBLISHING

SEEDING

MAY AUGUST

HALLOWEEN DECEMBER

CALENDAR

INTERNATIONALCHILDREN’S BOOK-

DAY

END OF SCHOOL YEAR

TRICK OR TREAT& INFO PACKETS

FINANCE

The Children’s book market is growing

The world’s leading independent publisher of children’s book doubled its revenue in the United States last decade

Children’s ebook sales increased 475% last year

$3-5 million

RECAPPING OUR VISION