Cla session

Stephen Abram

Troy Anderson

COMMUNITYIMPACT

Keeping it simple…

• Train-the-Trainer

• San Jose Public Library: Pilot

• Telling a Story

• Canadian Outcomes

• Questions & Answer

Customer Education

is committed to providing meaningful interactive outcome-based educational

experiences that train staff members, library trainers and patrons; proactively meeting the needs of your libraries and their communities

while producing and providing immediate community programming solutions.

In Other In Other WordsWords

We provide meaningful training sessions based on the needs of your libraries and your communities.

In Other Words…In Other Words…

In Other Words…In Other Words…

We train a variety of individuals throughout your organization including patrons.

In Other Words…In Other Words…

Trainings are all geared toward specific outcomes allowing us to achieve mutual goals.

In Other Words…In Other Words…Recognizing that staff, funding and

time are limited for librarians today,

we’ve built sessions that allow staff members to recreate training sessions immediately as community programs!

TRAIN-THE-TRAINERTRAIN-THE-TRAINER

WorkShops

San Jose Public Library

PARTNERSHIPPARTNERSHIP

GALE’s GOALS:Build awareness/Drive usage of Career TransitionsEffectively provide tools so staff can easily implement these sessionsCreate four ‘modules’ that could easily be recreated at the branch levelReceive feedback from SJPL staff and patrons on ways to improve these WorkShopsEnsure that these WorkShops are recreated in SJPL branches after October sessions

SJPL’s GOALS:Build awareness/Drive usage of Career Transitions

Offer programs that would focus on the various needs of job seekers Allow staff members to implement meaningful programs easily with minimal prep-time

Receive feedback from SJPL staff and patrons on ways to improve these WorkShopsEnsure that these WorkShops are recreated in SJPL branches after October sessions

OUROUR

GOALSGOALS

ALIGNED!ALIGNED!WEREWERE

PLANNING & CREATIONPLANNING & CREATIONSJPLSJPL:Pam Crider; Outreach and ProgrammingIdentifying the modulesSecuring calendar priorityPrograms-in-a-Box MarketingMarketing:

Creating a variety of GREAT tools to build awareness of the patron sessionsFlyers

PostersPostcards

Etc.TrainingTraining:Creating PowerPoints for each individual ModuleCreating the Flip-Book in conjunction with Jerry Moore & Ken EstellTo be utilized… - During Training Sessions - At the Reference Desk - To Instruct Patrons/Staff Members one-on-one

PLANNING & CREATIONPLANNING & CREATIONSJPLSJPL:Pam Crider; Outreach and ProgrammingIdentifying the workshopsSecuring calendar priorityPrograms-in-a-Box MarketingMarketing:

Creating a variety of GREAT tools to build awareness of the patron sessionsFlyers

PostersPostcards

Etc.TrainingTraining:Creating PowerPoints for each individual ModuleCreating the Flip-Book in conjunction with Jerry Moore & Ken EstellTo be utilized… - During Training Sessions - At the Reference Desk - To Instruct Patrons/Staff Members one-on-one

PLANNING & CREATIONPLANNING & CREATIONSJPLSJPL:Pam Crider; Outreach and ProgrammingIdentifying the workshopsSecuring calendar priorityPrograms-in-a-Box MarketingMarketing:

Creating a variety of GREAT tools to build awareness of the patron sessionsFlyers

PostersPostcards

Etc.TrainingTraining:Creating PowerPoints for each individual ModuleCreating the Flip-Book in conjunction with Jerry Moore & Ken EstellTo be utilized… - During Training Sessions - At the Reference Desk - To Instruct Patrons/Staff Members one-on-one

PLANNING & CREATIONPLANNING & CREATION

MarketingMarketing:Creating a variety of GREAT tools to build awareness of the patron sessions

FlyersPosters

PostcardsEtc.TrainingTraining:

Creating PowerPoints for each individual ModuleCreating the Flip-Book in conjunction with Jerry Moore & Ken EstellTo be utilized… - During Training Sessions - At the Reference Desk - To Instruct Patrons/Staff Members one-on-one

44 WORKSHOPS WORKSHOPS

WORKSHOP #1WORKSHOP #1

WORKSHOP #2WORKSHOP #2

WORKSHOP #3WORKSHOP #3

WORKSHOP #4WORKSHOP #4

1x1x TRAIN-THE-TRAINER TRAIN-THE-TRAINER

2 x2 x TRAIN-THE-PATRON TRAIN-THE-PATRON

PROVIDE MATERIALSPROVIDE MATERIALS

REVIEW ALL WORKSHOPSREVIEW ALL WORKSHOPS

PROVIDE HANDS-ON TIMEPROVIDE HANDS-ON TIME

TAKEAWAYSTAKEAWAYS

TRAIN-THE-TRAINERTRAIN-THE-TRAINER

DateDate:: October 4th, 2011BranchBranch: : Martin Luther King Jr# of Attendees# of Attendees: : 18 (staff)

Marketing Materials:Marketing Materials:USB DriveFlip-BookPostcardGale PenNote Paper

Summary:Summary:Overview

Intro to WorkShops

Available Materials

Learning Objectives

Intro to CT 2.0

Module Simulations

Question & Answers

TRAIN-THE-TRAINERTRAIN-THE-TRAINER

TAKEAWAYSTAKEAWAYS::Pre-work Assignments

Begin with eResource OverviewCT is “your expert!”

FEEDBACK:FEEDBACK:Being a “career expert”

1-on-1Office Hours

Loved the materials!

Some enthusiasm about conducting these in their own

branches…

Excitement about Seeing the “Train-the-Patron”

Sessions

2 x2 x TRAIN-THE-PATRON TRAIN-THE-PATRON

1x1x TRAIN-THE-TRAINER TRAIN-THE-TRAINER

GUIDED INSTRUCTIONGUIDED INSTRUCTION

ONE-ON-ONE TIMEONE-ON-ONE TIME

OPEN FOR STAFF MEMBERSOPEN FOR STAFF MEMBERS

TAKEAWAYSTAKEAWAYS

Number of Attendees:Number of Attendees:

StaffStaff: : 55PatronsPatrons: : 55

TRAIN-THE-PATRONTRAIN-THE-PATRONROUND 1ROUND 1

Title:Title: Build a Resume That Packs a Punch!

DateDate: : October 6th, 2011 (10:00 AM – 11:00 AM)

Branch: Branch: Edenvale Library

Summary:Summary:Introduction

Learning ObjectivesCreating a profileSetting the Stage

Accessing Career TransitionsContinuing Your Search

Learning Objectives:Learning Objectives:

“Learn how I can write a resume”

“Find information on writing resumes for my nephew”

“Interested in finding information about improving my resume”

How did you hearHow did you hear

about the session?about the session?

Number of Attendees:Number of Attendees:

StaffStaff: : 66PatronsPatrons:: 77

TRAIN-THE-PATRONTRAIN-THE-PATRON

ROUND 2ROUND 2

Title:Title: Find Your Dream Job!

DateDate: : October 6th, 2011 (2:00 PM – 3:00 PM)

Branch: Branch: Cambrian Library

Summary:Summary:Introduction

Learning ObjectivesCreating a profileSetting the Stage

Accessing Career TransitionsContinuing Your Search

Learning Objectives:Learning Objectives:

“Should I stay in the corporate world or start a new business”

“Create a resume and look for jobs”

“Find out what jobs might be good for me based on my experience”

How did you hearHow did you hear

about the session?about the session?

WorkShops

After October

Build awareness/Drive usage of Career Transitions!Build awareness/Drive usage of Career Transitions!

Create four ‘workshops’ that could easily be recreated at the branch levelCreate four ‘workshops’ that could easily be recreated at the branch level

Receive feedback from SJPL staff and patrons on ways to improve these WorkShopsReceive feedback from SJPL staff and patrons on ways to improve these WorkShops

Ensure that these WorkShops are recreated in SJPL branches after October sessionsEnsure that these WorkShops are recreated in SJPL branches after October sessions

MUTUAL GOALSMUTUAL GOALS

Build awareness/Drive usage of Career Transitions!Build awareness/Drive usage of Career Transitions!

Create four ‘workshops’ that could easily be recreated at the branch level

Receive feedback from SJPL staff and patrons on ways to improve these WorkShops

Ensure that these WorkShops are recreated in SJPL branches after October sessions

MUTUAL GOALSMUTUAL GOALS

MUTUAL GOALSMUTUAL GOALS

MUTUAL GOALSMUTUAL GOALS

Build awareness/Drive usage of Career Transitions!

Create four ‘workshops’ that could easily be recreated at the branch levelCreate four ‘workshops’ that could easily be recreated at the branch level

Receive feedback from SJPL staff and patrons on ways to improve these WorkShops

Ensure that these WorkShops are recreated in SJPL branches after October sessions

MUTUAL GOALSMUTUAL GOALS

MUTUAL GOALSMUTUAL GOALS

NOV | DEC | JAN | FEB | MAR

STEPSSTEPS

NEXTNEXT

TRAININGTRAINING

• Scalability:– On-Demand– Calendar Train-the-Trainer Sessions– Custom WebEx Sessions– Building on the offerings for on-site

• What tools are needed for each workshop?

The MenuA selection of trainings for a variety of needs

Help Your Community• Easily implement meaningful programs• Get “the most” out of your eResources

Act as a ‘spark-plug’ for programs

Promote usage and awareness

MARKETINGMARKETING

High-Res Images Via ProMo!

Marketing materials are being developed now and will be available soon!

OUTCOMES!

It’s All About Numbers

It’s All About Marketing

It’s All About Outcomes

Outputs Outcomes

• Usage• Numbers• Job searches• Facts

• Satisfaction• Stories• Jobs found• Feelings

• To Date, Most of our Efforts Have Been About Outputs

0

200,000

400,000

600,000

800,000

1,000,000

1,200,000

1,400,000

1,600,000

January February March April May June July August September

Academic

Public

School

“When Charles Mason was laid off from his job as a truck driver two years ago, he turned to the Chicago Public Library, scouring the Internet for a new driving job that could support his family better than his meager unemployment check.

Though back at work now, he almost daily visits the library, where his children study and his wife, who works as a clerk, can earn a paycheck.”

“When Charles Mason was laid off from his job as a truck driver two years ago, he turned to the Chicago Public Library, scouring the Internet for a new driving job that could support his family better than his meager unemployment check.

Though back at work now, he almost daily visits the library, where his children study and his wife, who works as a clerk, can earn a paycheck.”

Academic Libraries:Central Michigan University

Grand Valley State University

Public Libraries:Clinton Macomb Public Library

Howell District LibraryKent District Library

Portage District Library

• Goals?• Who are your potential partners and potential

funders? (Who, What, Where, Why, When and How to reach them?)

• GO AFTER STORIES!• Get the whole story (permissions)• Test your Story (briefbrief, succincsuccinct, completecomplete,

upbeatupbeat, appropriateappropriate, personablepersonable, actionableactionable)• Get your story out!

Facebook.com/CanadianOutcomesFacebook.com/CanadianOutcomes

questions?questions?