A Quick Look at Facebook Insights

By Danielle BrigidaNational Wildlife Federation

Measuring Success with the NEW Facebook Insights

New Facebook Insights

Image from JohnHaydon.com

Under Likes

Under Reach

People Talking About This

Measuring all this?

Some Facebook Metrics…

Web Traffic Reach People talking about You

Visitors Frequency Mentions # of Likes

Top Content Referrers Viral Reach Popular Content

Donations Visitors Check-ins Engaged Users

Actions Views Stories from posts # of Comments

NWF’s Quarterly Report

Follow Helpful Resources

http://www.Bethkanter.org http://www.mashable.com http://www.socialbrite.org/

http://www.johnhaydon.com/

Questions?

Danielle BrigidaNational Wildlife Federation

@starfocus brigidad@nwf.org

Judy N, Flickr

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