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Verdure Venture ConsultingFrom Idea to Enterprise

© Verdure Venture Consulting 2012 1

www.verdure.in

Verdure in a Summary

• Boutique Investment Consulting with focus on

– Start up Mentoring

– Early stage Fund raising

• Clients include:

Verdure Process

Phase 1 Mentoring & consulting

Phase 2 Fund Raising

Phase 3Negotiation

& monitoring

• Business Model Review

• Market Review• B-Plan Improvement

• V- Pitch• Connect to Investors

• Pitch Coaching

• Negotiation & Closure• Due-diligence support

• Monitoring & Reporting

AURORA

Crowd based Angel funding platform for Startups

© Verdure Venture Consulting 2012 4

Startup Fundraising Challenges

• Lack of access to angel investors

• Ticket size issues

• Lack of feedback, mentoring

• Lack of time to network and fundraise

• Need for guidance on pitching/ deal making

• Networking challenges

© Verdure Venture Consulting 2012 5

What is Aurora

Startups

InvestorsExperts

© Verdure Venture Consulting 2012 6

Investing insights

Aurora Explained

Startup Uploads/Improves Profile

Specifies Requirement

Investors Review startups Express interest

Experts Provide Feedback & Rating

Provide expert Advice

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Assists in determining

Valuation and Deal Closure

Benefits of Aurora

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Visibility – Startup Profile visible to Investors and mentors

Effective Pitch format - Members enabled to project important aspects of

start ups

Professionally anchored fundraising

Interaction and Networking

Who can profile on Aurora

– Registered companies

– Where one or more founders work full time

– Completed one year of operations

– Serving first paying customers (in case of service sector)

or

– Developed a working and tested prototype (in case of product companies)

© Verdure Venture Consulting 2012 9

Brief process for fundraising

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Application for profiling

ProfilingRating by Experts

Virtual pitch to

investors

Professionally managed

fund raising

•Upload profile info•Pay Profiling fee•Build your startup profile with help from Aurora team•Aurora verifies profile details•Upload pictures/videos

•Request the experts to rate your startup•Interaction with experts ranging from rating to mentoring•Collect rating by 5 experts•Apply for fundraising•Team Aurora will help decide on valuation based on fundraising requirements

•Aurora recommends your startup through emails and website promos•Contact Aurora Investors individually•Provide responses to questions raised by investors/experts•Investors commit to investments in multiples of INR 1 Lakh

Advantage Aurora

Pools many small angel investors

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Confidentiality – profiles accessible only to investors and mentors

Validation of investors and experts

Panel of experts from all areas for guidance and mentoring

Key people

Usha Krishnan CEO, Chief Consultant

• Consulted for Retail, FMCG, CleanTech, Biotech, IT & Education

• 12+ yrs in IT, Consulting and Fundraising

• Wide International Exposure (US, Europe, South East Asia)

• MBA from INSEAD, France and Singapore

Saiswaroopa Iyer Venture Consultant

• 4 years of Experience in Corporate Planning, BPlandevelopment and Financial modeling

• Worked at Infosys Technologies and Aranca Equity research

• Founded Breakthrough Venture Consulting

• MBA from IIT Kharagpur

Thank you

Interested entrepreneurs contact

Saiswaroopa@verdure.in

Usha.Krishnan@verdure.in

For a detailed session

Or

Register at : http://tiny.cc/register4aurora

© Verdure Venture Consulting 2012 13