Write your name Teacher Name GCSE Business Controlled Assessment

Year 10 Controlled Assessment

Lesson 1

Folders

Write your nameTeacher Name

GCSE Business Controlled Assessment

Thinking of your chosen question:

1. Which enterprise skill has been most important for the entrepreneur you are investigating?

2. Which is the most appropriate method to increase revenue for the business you have chosen?

3. Which is the most important element of the marketing mix for the small business you have chosen?

.

Homework

Decided which question you will select

Think about Which business are you going to use? How you will get the information, who will be your

point of contact? Your knowledge and understanding of the theory, do

you have any weaknesses? How will you improve on these areas?

Ensure you keep a record to go in your folder and write down the time spent in your log

Controlled Assessment Research

You will have 6 hours to complete your research to answer the question

In these 6 hours you can:› Complete a Planning Sheet to see what

you need to research› Carry out Primary Research› Carry out Secondary Research› Prepare your appendices

Beauchamps High School

Controlled Assessment

Based on a topic area from Unit 1 theory

25% overall GCSE Business Studies grade

Coursework on question Research is required

Beauchamps High School

Chose a business to base the question on

Plan the research

Carry out the research

Write up – answer the question using the research

Controlled Assessment Process

How the Controlled Assessment Works

Research Mark range awarded for research

Discuss what do you think you need to do to achieve full marks for your research? (do not write in booklet yet!)

5 mins

Research Write these in your booklet:

› Range of sources Primary (customers/owner)

Questionnaires Surveys Interviews

Secondary Websites data Newspaper articles

› Sort research into appendices

› Research must show focus - needs to help answer the question

› Keep a research log

Primary Research (Questionnaire) Example

Key Points:

• Heading for appendix number

• What the research is “Customer Questionnaire”

• Blank copy of questionnaire and completed questionnaire

Secondary Research Example

Key Points:

• Heading for appendix number

• What the research is “Newspaper article”

• Need website address as well if from a website

Presenting information/data Mark range awarded for present

information/data

Discuss what do you think you need to do to achieve full marks for your present information/data? (do not write in booklet yet!)

5 mins

Presenting Information/data Write these in your booklet:

› Introduction at start of coursework Introduction to the topic Introduction to the business in question

› Conclusion at end of coursework Has to answer the question

› Write up (transcript) of interviews

› Data in bar/pie charts

› Use of quotes throughout written work Quoting your research e.g. 67% of people from my questionnaire

› Appendices

How to present your graphs

Key Points:

• Heading for Appendix with number and information

• Use bar charts with clear labelling

• The printer is black and white so piecharts may not be clear

How to present your questionnaire data

Key Points:

• Heading for Appendix with number and information

• Write the question and the number of responses

How to present your interview transcript

Key Points:

• Heading for appendix number

• Type the question and then the response from the owner

Analysis Mark range awarded for analysis

Discuss what do you think you need to do to achieve full marks for analysis? (do not write in booklet yet!)

5 mins

Analysis Write these in your booklet:

› Introduction at start

› Well constructed commentary

› Use figures e.g. 75% of people said not most people said

› Show you understand the data so explain what it means

How to present your analysis in your report

Key Points:

• You must include percentages in your report• You need to refer to which appendix you have drawn on

this information

Good Analysis

Interpret your evidence – explain how and why your evidence supports your point.

Be specific - avoid making sweeping generalisations or points that are difficult to support with specific evidence.

Evaluation Mark range awarded for evaluation

Discuss what do you think you need to do to achieve full marks for evaluation? (do not write in booklet yet!)

5 mins

Evaluation Write these in your booklet:

› End your coursework with a conclusion

› Make sure you answer your question in the conclusion

› Make a judgement “I think that…”

› Back up your judgement with the data/evidence