Wil Antonides, ALP NALS of West Michigan. Meetings – Board Meetings vs Bored Meetings Marketing...

AFTER THE INSTALLATION

HOW TO BE AN EFFECTIVE PRESIDENT FROM DAY 1Wil Antonides, ALPNALS of West Michigan

WHO’S HERE TODAY?

TOPICS WE’LL COVER TODAY:Meetings – Board Meetings vs Bored Meetings

Marketing – Your RoleMomentum – What is it and how do you keep it?

Management – You and your team

MEETINGSBoard Meetings – NOT Bored Meetings

THE POWER OF THE ALMIGHTY AGENDA

YOU control what is discussed, when, for how long, and why

Decisions, decisions, DECISIONS! Board Meetings are NOT the time to discuss reports that should have already been read – UNLESS there is a decision/action point

Agendas are not grocery lists or left-overs from last month’s meeting

SAMPLE AGENDA

MARKETING

MARKETING The Black Hole of non-profit

organizations

You DON’T get what you pay for

“Spray and Pray”

Have some long-term investments: Web site

Drive visitors Use for members

Logo Brochure What works best in your

community

COMMUNICATIONSWith members

As often as possible by any means necessary

Social media Constant Contact – email blasts

Need to Know basis Accentuate the Positive - sincerity

COMMUNICATIONSWith media

Press release Cultivate ALL media outlets

With “market” Cultivate relationship with Bar Association (local and state)

Watch the “legal” lingo we use.

WHATEVER YOU DO… WHATever you communicate…

WHENever you communicate…

To WHOMever you communicate…

KNOW YOUR TARGET & HAVE A MESSAGE

Considering Branding

Consistent logo

“Elevator pitch” in writing

MOMENTUM

THOSE WERE THE DAYS ORARCHIE BUNKER IS DEAD (LITERALLY)

Examine Board and Chapter Structure

Look at the Sacred Cows Standing Rules Students

Committee Structure Don’t appoint any committees See what needs attention – then

appoint people who are interested and/or talented If it bleeds, it leads

TIME WON’T GIVE ME TIME…

Reasonable expectations of volunteers

The Buck Stops with You – Give yourself permission to stop the buck You don’t have to do everything

You CAN’T do everything Some very good ideas and well-intentioned things might have to go by the wayside Cutting room floor

MANAGEMENT

GET TO WORK! Start BEFORE Day 1

What are your priorities? Think about it….what do you REALLY

want to do this term? Raise membership

Consider quality and not quantity Expand education Increase certification Be seen as a partner/resource in the

legal community

Meet with you Board Retreat – not surrender Communicate your “vision” START PLANNING!

YOUR BOARD: SEND IN THE CLOWNS OR A TEAM OF RIVALS

A MATTER OF STYLE No whining is tolerated without

solutions

“If a problem has no solution, it may not be a problem, but a fact - not to be solved but to be coped with over time.” Shimon Peres (1923-2014)

THE TERM…ER, TIME…OF YOUR LIFE

“You can set the table but you can’t make them eat. Some may go hungry.” Carolyn Field, PP

If you make some changes, members may leave Quality over quantity.

Leaving a Legacy Success to me looks like

___________.

YOU HAVE BEEN ENTRUSTED WITH A GREAT HONOR

Leadership Resources (samples, articles, copies of social media instructions, available at the NALS Professional Development website

Slides from this presentation will be posted later today

Questions?