Value Chain of Mango in Myanmar - afh(アフ)・ASEAN...

Value Chain of Mango in Myanmar

Japanese Food Industry Tour

For Development Food Value Chain in ASEAN

MYANMAR TEAM

Yin Nyein Aye

Ei Mon Kyaw

Ami Aung

Yee Mon Phyo Hlaing

Background

Area - 67,659 million hectares

Population - 51.702 million (2015)

11.1

8.1

4.7

9.3 10.2 10.7

9.2 7.5

4.8 4.2 4

-3.2

-0.2

2.2 1.4 2.2

18.9

12.6 14

25.3

15.5

18.8

12.2 10.9 10.1

12.3

7.5 7.4 7.1 8.1 7.4

6.4

-10

0

10

20

30

40

50

Year

GDP Share and growth rate by sub-sector

GDP % Agriculture GDP % Livestock and Fishery Growth Rate Agriculture Growth Rate Livestock and Fishery

Pe

rce

nta

ge

Major Crops

Rice, Maize, Pulses and Beans – major export crops

Mango, watermelon, musk melon, grape, orange, pineapple, plum

Asparagus, chili, onions

Mango Production, Varieties and Use

0

100000

200000

300000

400000

500000

600000

Sown Area (ha)

arvested Area (ha)

Production Amount (,000)

kg

Sorting Processing

Packaging and

storage

Packaging Transportation

Marketing

Value Chain of Fruits

F

R

U

I

T

G

R

O

W

E

R

S

Export Import

Commission

Agents/ Assemblers

Wholesalers

Private Traders Processors

Super/

Hyper-

Markets

Small Retailers

Mobile Markets

C

O

N

S

U

M

E

R

S

Price Fluctuation of Mango

The seasonality of mango can cause price fluctuations throughout

the year

At the beginning of harvesting in March and April, the price is

high

The price goes down very sharply and reaches its lowest point in

May and June, after which it goes up again to the end of the

season in August and September because of scarcity

What we had learned……?????

Lessons learned from Japan

Technology

Innovation

System

Sustainability

Technology Innovation

System

Systematic structural function

good linkage of farming, trading and ecotourism

Formation of JA groups and working in linkage with the different

cooperative groups- that secure system drive the market chain

well and farmers

Different stakeholders work efficiently and cooperatively

Setting up of necessary laws and regulation for the smooth

linkages is excellent

Sustainability

AEON Mall

Distribution of eco-friendly products to the consumers

Promoting Organic product

Fair trade products

Mango quality

Disease and Pest management

Need to establish Packing house system like Ota market

Processing Factories

Create wholesale market

Value added product

Ways to improve Mango Market in Myanmar

Value added products of Mango

Agri- tourisms related with mango farms

To carry out the safety and secure of mango for consumers (GAP)

Environmental friendly agricultural practices

Fruit loss control

Research and Human Resource Development in all aspects

Lesson learned for Myanmar

THANK YOU!