Tyler Cooper. Problem Statement How do we get the message of the Restored Gospel of Jesus Christ to...

Tyler Cooper

Problem Statement

How do we get the message of the Restored Gospel of Jesus Christ to the largest audience possible optimally?

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Strategic Considerations

• Think globally and understand our audience• Publish content in a variety of forms

(languages, devices, media types)• Leverage electronic distribution methods

when possible for cost savings• Utilize volunteers

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Crowdsourcing Principles

• Leverage skills/talents of volunteers for Church department needs

• Minimize Church human resource requirements

• Integrate crowd efforts into existing work flows/supply chains

• Consider blessings of service with Church volunteers

Vineyard Activity - Core Values

• Easy to start• Activities for everyone• Small and discrete tasks• Activity matching to volunteer capabilities• Crowd check for accuracy• Leverage subject matter expertise of Crowd

The Vineyard

Activities

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Activities Performed

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Articles Posted on Facebook, Twitter, LDS Media Talk, LDS Tech

and Twitter

Volunteer Feedback

Roadmap

• New Service Activities– Task Management – Multiple Departments– Family History Department

• Improvements to the vineyard– Goals/Achievements– Profile management (skills/capabilities)– Allow video and ‘other’ content uploads from

volunteers– Content Submission Classification– Improved Metrics and Reporting

Possible LDS Tech

Opportunity

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Getting Involved

• Register and try the activities http://vineyard.lds.org

• Spread the Word • Find times to work– While riding public transportation– @ home, @ school, @ play

• Provide feedback on ways to improve• Watch for future Vineyard projects in LDS

Tech

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Frequently Asked Questions

• Who is the target audience of Vineyard?– Answer – Church members and other volunteers. Membership isn’t a

requirement.

• How is Vineyard different than LDS Tech?– Answer – LDS Tech is targeted to software development, the Vineyard

is available to non-technical audiences.

• Why does the Vineyard use proprietary technologies that limit participation?– Answer – Concept was being piloted so speed of development drove

the technology decision. With the concept accepted, we will re-visit technology decisions and re-factor when appropriate.

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