STOP! Collaborate and listen How Vanilla Ice can make your library social media streams relevant

STOP!Collaborate and listen

How Vanilla Ice can make your library social media streams relevant

How Vanilla Ice can make your library social media streams relevant

STOP! Collaborate and listen

STOP! Collaborate and listen

Celebrity skin

How Vanilla Ice can make your library social media streams relevant

How Vanilla Ice can make your library social media streams relevant

STOP! Collaborate and listen

How Vanilla Ice can make your library social media streams relevant

STOP! Collaborate and listen

How Vanilla Ice can make your library social media streams relevant

STOP! Collaborate and listen

STOP! Collaborate and listen

How Vanilla Ice can make your library social media streams relevant

STOP! Collaborate and listen

How Vanilla Ice can make your library social media streams relevant

STOP! Collaborate and listen

How Vanilla Ice can make your library social media streams relevant

STOP! Collaborate and listen

How Vanilla Ice can make your library social media streams relevant

STOP! Collaborate and listen

Context

How Vanilla Ice can make your library social media streams relevant

STOP! Collaborate and listen

• Mostly free to use sites• Social networking tools• Communication tools

Creating and sharing information and news

How Vanilla Ice can make your library social media streams relevant

STOP! Collaborate and listen

Messages, posts,

updatesFollow and be followed

How Vanilla Ice can make your library social media streams relevant

STOP! Collaborate and listen

How Vanilla Ice can make your library social media streams relevant

• Notepad• Share (and overshare)• Conferences• Special announcements• Reviews• Fangirl

• News/Gossip• Lunch• Books• Newsletters• Keep in touch• Q/A• Awareness

How Vanilla Ice can make your library social media streams relevant

REALLY? YES! REALLY!

STOP! Collaborate and listen

1. Stop! Collaborate and listen

• Policy/Guidelines/Content plan

• Purpose/Objective

• Training

How Vanilla Ice can make your library social media streams relevant

STOP! Collaborate and listen

2. Rock the mic like a vandal

• Audience

• Tone/Style/Personality

• Tools

How Vanilla Ice can make your library social media streams relevant

STOP! Collaborate and listen

3. Anything less than the best is a felony

• 30% - discussion/conversation

• 60% - sharing

• 10% - yourself

1. STOP!Collaborate and

listen

2. Rock the miclike a vandal

3. Anything less thanthe best is a felony

STOP! Collaborate and listen

STOP! Collaborate and listen

People

• Who is your audience?

• Who will be running the stream?

• Is there a backup person?

• What ‘tone’ will you use?

How Vanilla Ice can make your library social media streams relevant

STOP! Collaborate and listen

• What do you want to achieve?

• How will you measure our success?

• What is the purpose of your stream?

Objectives

How Vanilla Ice can make your library social media streams relevant

STOP! Collaborate and listen

Strategy

• What resources/tools do you have/need?

• What kind of stats will you be collecting?

• What are you offering?

• How often will you post?

• Do you have a content plan?

• Do you have a social media policy/guideline?

How Vanilla Ice can make your library social media streams relevant

STOP! Collaborate and listen

Technology

• What is the right online space for you?

• How much time do you need to set aside?

• Are you expected to update on weekends or evenings?

• What social media dashboard will you use?

How Vanilla Ice can make your library social media streams relevant

STOP! Collaborate and listen

• Share

• Discuss

• Self-promote

• Actively solicit feedback

• Change your service for the better

• Monitor what’s being said

• Professional networking

• News and events

60% - 30 % - 10%

How Vanilla Ice can make your library social media streams relevant