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Social Media for SMES By @AliSabkar
06.02.2014
Social Media Club
socialmediaclub.org
Founded in 2006 in California. USA. Managed by a global board of directors. Social Media Club is the largest non-profit trade organization for social media professionals. More than 350 chapters from 6 different continents. Connecting media makers from around the world to promote media literacy, industry standards, ethical behavior and to share the lessons they have learned.
Social Media Club BOD
socialmediaclub.org
Social Media Club Initiatives
socialmediaclub.org
What is Social Media?
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Social Media refers to the use of web-based and mobile technologies to turn communication into an interactive dialogue.
Social Media Networks
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+1600 Social Media Networks Global
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TOP Social Media Networks
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Big 3 Social Media Networks Stats
+1.25 Billion users
+517,000 Bahraini users
+500 million users
+259 million users
+53 Million Arab Users
+250,000 Bahraini users
+15 Million Arab Users
+150,000 Bahraini users
+9 Million Arab Users
Social Media Platforms
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Social Media Platforms have been growing.. The impact of those platforms
has grown as well. It's not merely about getting peoples attention
to your brand and making the sale. It goes way beyond that.
Social Media for Organizations
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Social Media Does Not Work For Organizations…
“David Bullock, Co-Author - Barack2.0”
Without The Practical Knowledge, Technology, Tools And Know-How.
Social Media
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‣ 66% of businesses plan to increase expenditures for social media. MediaPost Online Media Daily ‣ 65% of journalists turn to social media sites such as Facebook and LinkedIn, and 52% use Twitter as an information source. Cision and George Washington University’s MBA for Strategic PR ‣ 80% of companies use LinkedIn as their primary means of finding new employees. Socialnomics09
Keep Learning
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socialmediaclub.org
Social Media for SMEs
socialmediaclub.org
Social Media for SMEs
socialmediaclub.org
Social Media for SMEs
socialmediaclub.org
Social Media for SMEs
socialmediaclub.org
Social Media for SMEs
socialmediaclub.org
Social Media for SMEs
socialmediaclub.org
Social Media for SMEs
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Power of Social Media
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Affordable Manageable Effective Mobile
You can not only gain the attention of your
audience but you can keep them coming back for more!
Social Media Strategy
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socialmediaclub.org
Social Media Engagement
Rate of Engagement
Direct Reach
Likes or content appreciation
Sharing or content
amplification
Sentiments
Number of Fans / Followers
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Social Media KPIs
Social Media Platforms
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The internet has revolutionized the way individuals and businesses operate
and social media is fast proving its importance as the next evolutionary
platform in this virtual landscape.
Goals via Social Media
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Social Media
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Social Media is tearing down the walls that keep us apart and changing the rules that have kept us from being human inside our companies. Success in this next era, the network age, the social age, the knowledge age requires you to change your everything: Attitude, Perspective, Philosophy, Understanding, & Skillset. Chris Heuer, Co-Founder – Social Media Club
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