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Rethinking the Enterprise: Social Business
Mark Crawford August 7, 2013 Public
SAP Social Business Environment: Accelerating Corporate Performance
• Intelligent Social Engagement with
customers
Employees
Employees
Informal Learning
Social Onboarding
Social Recruiting
Collaborative Goal and Performance Improvement
Social Media Analytics and Engagement
SAP Business Suite
SAP Cloud Apps SAP Analytics 3rd Party
Applications
SAP HANA/Mobility
Connect with your core
Systems of Record
Purpose built social solutions
inside applications, on your devices
and network
Purpose Built Social and Collaborative Solutions
Partners/Suppliers
Collaborative Vendor Bid Selection
Supplier Collaboration and “Ideation”
Collaborative S&OP
Customers/Partners
Collaborative Opportunity Management
Collaborative Campaign Management
Social Engagement/Support
Collaborative Partner Management
Broad-based secure social networking
foundation Enterprise Social Networking
Informal Learning
Simple video and screen captures for employee on
demand training and education.
Internal Communities
Content and collaborative communities to improve structured/unstructured
processes – development, learning, info sharing,
problem solving.
Talent Process Alignment
Collaboration around recruiting, onboarding,
and performance.
Social onboarding
Welcome, inspire, and engage new hires
Knowledge sharing
Polling, activity feeds, and groups connecting employees with each other and with customers, vendors, and partners
Mobile support
Real time engagement and contribution via mobile devices
Customer Service
Shorten time to resolution and contact center metrics through collaborative case management with resultant customer engagement and satisfaction
Sales
Social opportunity management and deal rooms to facilitate negotiation and closure through collaborative customer engagement
Supply Chain
Engage cross company teams in collaborative vendor /bid selection and enable alignment between sales planning and inventory forecasts through collaborative sales and operations planning
IT
Break down social silos through social collaboration foundation across the business that provides seamless, aggregated experience.
Some SAPJAM Supported Use Cases
Social Business Bottom Line impacts
Increase Revenue
Decrease Cost
Mitigate Risk
Continuously Delight and Satisfy
Customers
Improve Talent Performance
Optimize the Demand and Supply Chain
Make Data Driven Decisions at every
level
Leveraging Social Business to Close the Loop
Manage customer records and interactions and analyze trends.
Traditional CRM
Talent Management
Manage goals and learning
objectives.
Execute Order to Cash, Identify Risk, Manage Compliance.
Financial Management
Supply Chain Management
Execute Procure to Pay efficiently.
Business Networks
Galvanize your supply chains to become strategic partners.
Supply Chain Performance
Customer Performance Talent Performance
Talent Networks
Leverage knowledge as a strategic asset.
Build strong customer communities to delight customers and lower
acquisition costs.
Customer Networks
Manage exceptions and drive decisions.
Performance Networks
Financial Performance
Traditional Systems
Process
Content Application
s
Data
Moving Forward – Social collaboration at the point of analysis, decision making, action and business execution
Process
Content Applications
Data
People
Seeds of Change – Semantic Standards for Information Expression and Contextualization
Web Based Semantic metadata for data
Web Based
Semantic Context
Mechanism
Social Business Content
Standards
© 2013 SAP AG or an SAP affiliate company. All rights reserved.
Thank you
© 2013 SAP AG or an SAP affiliate company. All rights reserved.
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