RACbay Consulting International Business Simulation October 2003CCBC1 Public Relations Department...

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October 2003 CCBC 1

RACbay Consulting

Inte

rnati

on

al B

usin

ess

Sim

ula

tion

Public Relations Department

Department Manager: Sabrina Jacksteit

October 2003 CCBC 2

RACbay Consulting

Inte

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on

al B

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ess

Sim

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Public Relations Department

Employee: Anke Rosenmüller

October 2003 CCBC 3

RACbay Consulting

Inte

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on

al B

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Public Relations Department

Employee: Matthias Göring

October 2003 CCBC 4

RACbay Consulting

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Public Relations DepartmentStructure

Department Manager: Sabrina Jacksteit

Employee: Anke Rosenmüller

Employee: Matthias Göring

October 2003 CCBC 5

RACbay Consulting

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Public Relations DepartmentTasks

• Corporate Identity: E.g.: Standardized PowerPoint template, RACbay logo, letterhead

• Correspondence with partner companies

• Web page design: E.g.: Updates, development of complaint site and guest book

October 2003 CCBC 6

RACbay Consulting

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Public Relations DepartmentTasks

• Determination of company aims: Mission and Vision

• Weekly newsletter: Detailed information about group activities

•Distributing information within our company: E.g.: Notifications about new uploaded files

October 2003 CCBC 7

RACbay Consulting

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Public Relations DepartmentTasks

•Organization / realization of press conferences: E.g.: Company foundation General Anzeiger (Mr. Meyer)