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Quality Agricultural Machineries & Engines
2
Contents 1. Company Overview
6. Service/ Others
2. Company History
4. Products
5. Plant & Facility
A. Tractors
B. Combine Harvesters
C. Rice Trans-planters
3. Company Organization
D. Diesel Engines
7. Contact information
3
For over 50 years since its establishment, Kukje Machinery has concentrated on up-to-date environment farming methods and mechanization of agriculture for better life of mankind.
Company Overview
Company Name
Kukje Machinery Co., Ltd.
(Branson Tractors)
Office & Factory
49, Seobu-Ro, Okcheon-Eup, Okcheon-Gun, Chungbuk, Korea
Sales Revenue USD 250 million
Founded 1968
CAPITAL USD 61 million
Employees 450 Manpower Resources
BusinessAgricultural machinery
manufacturing
ProductsTractor, Combine Harvester,
Rice Transplanter and Diesel Engine
Introduction
1Branson
4
회사소개
Since the establishment in US, Branson LLC has successfully made a great stride to be a major supplier of agricultural machinery in one of the biggest markets in the world.
Company Overview
Company Name
Branson Tractors LLC
OfficeRome, GA, USA
Plainview, TX, USA
Sales Revenue USD 75 million
Founded 2003
Employee 40 people
Dealership 200 dealerships
ProductsTractor, Implement, and
AttachmentParts sales & Service
Introduction
1Branson
5
Branson Worldwide Activities USA / Europe / Russia / Africa / Australia / Asia
6Branson
Introduction
1Branson
6
Company History
2017 TCA contract with VST Tillers Tractors Ltd.
2016 Member of Tong Yang Group
2015 CARB : Engines from 24hp up to 55hp approved by CARB
2014 Tractor OEM contracted with McCormick USA
2013 Part warehouse established in Germany (Weber)
2011 The first development for 6-row combine in Korea
2004 ISO 9001;2000 certificate obtained from Lloyd’s
2003 Branson Tractors LLC (USA) established
2001 Contract with Cummins Inc. for ODM (A-series engine supply)
1980 Technical collaboration agreement with Yanmar
1978 Agricultural Equipment Dealer agreement with John Deere
1968 Founded
Introduction
2Branson
Company Organization
Introduction
3Branson
Management Support Division
Domestic Business Division
Global Business
Division 1
Production Division
Engineering
Division
• Planning
• Finance
• Management
• Production
• Part Warranty
• Product Warranty
• Product planning
• Tractor
• Combine Harvester
• Rice Trans-planter
• Engine
• Electronic control
• Testing
• Global Sales
• Global Marketing
• Sales Management
• Domestic Sales
• Customer Support
• Part sales
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CEO
VP
Global Business
Division 2
Purchasing
Division
• Branson USA
• Global service
• Local Procurement
• Global Procurement
8
Powerful Performance & Best Quality
ProductsIntroduction
4Branson
Rice Trans-planter
Diesel Engine
Combine Harvester
Tractor
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Powerful Performance & Best Quality
Tractor
00 Series(21~30hp)
20 Series(35~55hp)
K Series(65~78hp)
F Series(25~50hp)
Introduction
4-ABranson
25 Series(47~60hp)
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Powerful Performance & Best Quality
Combine Harvester
DKC 685 (C)4rows68HP
DKC 865 (CX)5rows85HP
KC 1006rows100HP
Introduction
Branson
4-B
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Powerful Performance & Best Quality
Rice Trans-planter
RGO60/SD RGO-80SDRGO6V
Introduction
Branson
4-C
Fuel 6rows 8rows
Gasoline RGO6V, RGO60(20HP)
Diesel RGO60SD(21HP) RGO80SD(23HP)
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Steel Heart, Excellent Power
Diesel Engine
A1100(T)(21~30hp)
Tier 4,3
A1700(T)(35~40hp)
Tier 4,3
A2300(T)(47~60hp)
Tier 4,3
D3400(T)(65~100hp)
Tier 3
Introduction
Branson
4-D
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Plant & Facility
Area: 214,876m2
Introduction
5-ABranson
Assembly lines
Loading Yard
Maintenance center
A/S part center
Warehouse
Main Office
R&D Test Facility
Field for testing
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Plant & FacilityParts
MachiningEngine
AssemblyCombineAssembly
TransmissionAssembly
TractorAssembly
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Tractor Assembly Line
Capacity
▒ 20,000units / 1 shift (250 days / year )- Small Tractor Line : 21 ~ 30 hp- Mid/Big Tractor Line : 35 ~ 100 hp
Production Line
▒ 1st Stage : T/M & Engine, Front Axle, Frame and
Painting Line
▒ 2nd Stage : Cosmetic Parts(Cabin, Bonnet, Fender,Acc.) and Tire Assembling
▒ 3rd Stage : Test Line - Side Slip Tester - Speed-meter Tester - Brake Tester - PTO Dynamometer
Introduction
5-BBranson
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Product
▒ Diesel engines for Tractors▒ Diesel engines for Machineries and Generators
Machining Items
▒ Cylinder Block, Head, Crank Shaft, Cam Shaft
Power Range
▒ 21hp ~ 100hp
Capacity
▒ 120 units / day▒ 30,000 units/1 shift / year
(10 hours per day, 250 days per year)
Engine Assembly LineIntroduction
5-CBranson
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Combine Harvester & Trans-planterAssembly Line
Combine Harvester Production Capacity
▒ 4 Months : 2,300 units / 1Shift (June ~ September)
Trans-planter Production Capacity
▒ 4 Months : 2,600 units / 1 Shift (Riding Type)(December ~ March)
Introduction
5-DBranson
Internet Service System
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Introduction
6Branson
WPC System for customersIntroduction
6Branson
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WPC System for customers
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0302Service
6Branson
Introduction
6Branson
Kukje Training Center
Service Center in North Korea
Service Training
Service Petrol Nationwide
Training/After Service Program in Korea
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Introduction
6Branson
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Branson Worldwide Activities USA / Europe/ Asia/ Thailand / The Philippines / Iran Introduction
6Branson
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6Branson
Introduction
6Branson
Branson Tractor has been awarded Gold Level Status for 2016 &
2017 based on dealer ratings in the EDA (Formerly NAEDA) survey.
- 2017 Equipment Dealers Association (EDA) Report
Category ManufacturerAll
ManufacturersBranson J/D N/H Kubota Kioti Mahindra
Overall Satisfaction 5.53 6.02 5.37 4.37 5.90 5.86 5.52
product Availability 5.56 6.10 5.22 4.06 5.41 5.50 5.41
Product Quality 5.73 6.15 5.32 4.51 5.86 6.21 5.33
Product Technical Support 5.42 5.56 5.39 3.90 5.11 5.33 4.65
Parts Availability 5.59 5.72 6.03 4.72 5.80 5.38 5.27
Parts Quality 5.90 6.13 6.00 5.18 6.09 5.95 5.52
Return Privileges 5.21 5.79 5.51 4.63 5.36 5.34 5.00
Communications with Management 5.17 5.52 4.97 4.10 5.53 5.17 5.05
Warranty Procedures 5.23 5.54 5.27 4.19 5.29 5.61 4.65
Warranty Payments 5.25 5.76 5.42 4.33 5.25 5.74 4.52
Marketing & Advertising Support 5.13 5.34 5.48 3.99 5.60 5.43 6.07
Manufacturer Response to Dealer Needs/Concerns 4.94 5.31 4.53 3.52 5.26 5.03 4.88
■ Production Reputation
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Contact Information6Branson
Introduction
7Branson
Overseas Sales Team 2
Brandon Seo(General Manager)
82-43-730-1294BUMSEOK.SEO@KUKJEMACHINERY.CO.KR
Oceania / South East Asia
David Son82-43-730-1322
HYUNCHAE.SON@KUKJEMACHINERY.CO.KR
OEM / Engine Sales
Justin Youn82-43-730-1292
JUSTIN.YOUN@KUKJEMACHINERY.CO.KR
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Contact Information6Branson
Introduction
7Branson
Overseas Sales Team 1
Scott Mun(General Manager)
82-43-730-1321SCOTT.MUN@KUKJEMACHINERY.CO.KR W. Europe / E. Africa/
Russia
Jay Ryu82-43-730-1295
JEWOON.RYU@KUKJEMACHINERY.CO.KR
China / Indochina / N. Europe
Susan Lee 82-43-730-1465
HYOSEON.LEE@KUKJEMACHINERY.CO.KR
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