Provide Quality Information with PokenTags

Provide Quality Information with PokenTags

Lausanne, June 2011Philip Schweizer

Head of Sales

Collect people, places & things with a simple touch.

What is Poken and PokenTag?

Make your event a PokenEVENT!Poken enhances the creation of lasting relationships.

What is Poken?Poken is a digital business card & a digital briefcase that makes networking efficient – and an experience!Poken allows the easy exchange, and pick-up, of information with a simple touch, such as full contact details including social networks, documents, and more!

What types of Pokens are there?> Pokens for people> PokenTAGs for stands, posters, products

What is a PokenTag?

Every person at the event will receive a Poken which allows them to exchange business cards by touching each other’s Pokens, and pick-up rich digital information by touching PokenTags.

A pokenTag is a small sticker which allows you to provide your event participant with digital information.

Swap business cards

Pick-up documents

How does it work on the show?

Example of the UK Tourism Booth at a Travel Show

Continuation on next page…

A pokenTag is placed at a visible place of a booth such as counter, meeting table, posters etc., where people can pick-up information about a destination.

On the show visitors poken with people and pokenTags, and synchronize their Poken at home on their computers on the poken Website

People collect information with a touch

The collected people and information get downloaded to the “Poken Timeline”, classified neatly in chronological order

All the brochures and objects are accessed in the object library where they are classified into places, products, exhibitors, and sessions. Continuation on next page…

What information can you provide through a pokenTag?

What information can you provide in an object?

> Name of Company, brochure, stand or service

> Introduction or overview

> Your Social Networks

> Provide Web Links where visitors can find more information in the web

> Add images

> PDF brochures and guides, order forms, Powerpoint slides, video presentations, maps, and any other document you wish

People can leave comments, and other contacts will see the comments they left, giving more visibility to your booth, service or product

What are the key advantages of having pokenTags at your booth?

Why use PokenTags

Get qualified leads, receive metrics who touched your pokenTag

Provide your target audience with quality, digital content

Extend your communication reach by having them explore your company after the show

Be green and print less or no brochures, while saving money on your printing budget

Create traffic to your booth

Include weblinks and get them to your website

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Details for your objects

What information can you include in one object?

Send us the information for your object by e-mail with the Excel file that we will provide to you (ask us).

Here’s what you can put in 1 object (maximum file size per file 10 Mb):

a) Object Titleb) Object introduction text (maximum 480

characters)c) Links to your social networks (available networks

on the next page)d) 5 weblinks with a title for each weblinke) 5 Documents with a title for each onef) 5 images with a title for each oneg) 1 video with a title for each oneh) 1 sound file with a title for each one

Supported file formats

Supported social networks

Write to the events organizer to find out more or to purchase pokenTags!

Further information sources

Find out more- Poken presentation video:

http://www.youtube.com/watch?v=CFZ6IIEOf4o

- A Poken example networking event: http://www.youtube.com/watch?v=ffe5LbpaJkI

- Poken website:http://www.poken.com/

- Poken Facebook Page:http://www.facebook.com/poken

Contact us

Poken S.A.Rue du Pont 22CH-1003 LausanneSwitzerland

poken.com

touch it.

get it.

share it.

Philip SchweizerHead of Sales

T: +41 21 341 99 45M: +41 79 588 38 33philip@poken.com