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GEOGRAPHICAL BREAKDOWN
POULTRY MARKETSince 1917, WATT Global Media has delivered industry-defining business information across the entire poultry supply chain. Readers seek this unique expertise through multiple media channels, and connects your company with more than 67,000 poultry industry decision-makers around the world.
PRIMARY BUSINESS & INDUSTRY PROFILE *Percentages based on consensus data
POULTRY INDUSTRY AUDIENCE ENGAGEMENT
Magazines e-newsletters Website registrants, webinars, white papers, custom publications
TOTAL poultry industry audience reach (unduplicated): 67,482 6,738 MIDDLE EAST/AFRICA
8,212 EUROPE 13,282 LATIN AMERICA 14,047 ASIA/PACIFIC 25,203 US/CANADA
Farm/Producer/Breeder - 27%
Feed Manufacturer - 26%
Veterinarian/Nutritionist/Consultant - 23%18% - Distributor/Broker/Import/Export/Retail
12% - Allied to the Industry
11% - Processor
10% - University/Government/Industry Association
Revised 090415
MAGAZINES WATT PoultryUSA The industry’s comprehensive resource for and about the U.S. and Canadian integrated poultry meat business. Published monthly in print and digital editions.
Poultry International The international leader in uniquely covering the international poultry and egg industry within a global context. Audience is located throughout Asia/Pacific, Middle East/Africa & Europe. Published monthly in print and digital editions.
Egg Industry An in-depth look at the North American layer industry, with extensive information on how trends in other parts of the world affect the egg market in North America. Published monthly in print and digital editions.
Industria Avícola The poultry industry’s premier Spanish language resource covering the entire Central and South American regions. Published monthly in Spanish in print and digital editions.
Poultry International China Serves the needs of poultry companies in the fast-growing Chinese market. Published bi-monthly in Mandarin in print and digital editions.
WATT Executive Guide to World Poultry Trends Reaching a global audience of 44,500 poultry industry professionals in 142 countries.
WATT IPPE Directory The exclusive guide for the world’s largest annual poultry and feed industry event reaching 70,000 industry professionals throughout the world.
WEBSITE & E-NEWSLETTERS WATTAgNet.com WATT Global Media’s improved, mobile-friendly website gives global professionals the ability to quickly and easily access the latest news including exclusive Poultry Market Data and Top Poultry Companies on any device. Average of 49,000 unique visitors per month, with more than 26,000 registered users
Ch-Agri.com Website for and about Chinese poultry industry leaders, innovators and news-makers.
WATT Poultry Update Daily e-newsletter sent Monday through Friday each week in a mobile friendly headline format for global poultry growers, producers and integrators. Professionals and executives in the global poultry industry rely on WATT Poultry Update to keep them abreast of the most important breaking news in the market. Total audience: 25,000
Aves y Balanceados Latinoamérica Weekly Spanish language email newsletter sent each Thursday providing the latest news, research and market information on the Latin American poultry and feed industries. Total audience: 11,000
ANNUAL DIRECTORIES Directories are published in print and digital editions, and available online at www.WATTAgNet.com >> Who’s Who in the Egg & Poultry Industries in USA & Canada >> Who’s Who International >> Industria Avícola Guía Anual
Inside
www.WATTAgNet.com FEBRUARY 2015 volume 120 number 2
p18
Top 21 US egg company pro� les
Fiber as an essential nutrient — turning a problem into a solution
p8
p4
Your leading agribusiness resource
4 Proposition 2 and acquisitions shuffl e US egg producer rankings
8 Top 21 US egg company profi les
18 Fiber as an essential nutrient — turning a problem into a solution
28 News
30 Products
WHAT U.S. EGG PRODUCERS THINK HOUSING WILL LOOK LIKE IN 2025
The rough breakout for egg production in the U.S. by housing system in 2025 will be ....
Cage-free
14%Enriched cages
24%Conventional cages
62%
©Pablographix / Dreamstime.com
1502EIcover.indd 1 1/29/2015 10:59:45 AM
Además:● ¿Es conveniente vacunar contra la infl uenza aviar?● Ya viene el Congreso Latinoamericano de Avicultura en Guayaquil
AvícolaJULIO 2015
AvícolaAvAvAvAvAvAvAvwww.WATTAgNet.com
IndustriaLa Revista para Empresarios y Profesionales
en la Avicultura Latinoamericana
La proteína del pollo y del huevo en el fútbol
Edición digital: www.industria avicola-digital.comEdición digital: ➚1507IAcover.indd 1 6/16/2015 5:19:01 PM
1国际家禽 2015 年 7/8 月
www.WATTAgNet.com JULY 2015
Plus:Turkish poultry industry forecasts continued growth
Solutions for trade during avian influenza outbreak
Digital version at www.poultryinternational-digital.com
➥ 2015 Nutrition and Feed Survey: Poultry feed formulations influenced by market conditions
1507PIcover.indd 1 6/16/2015 10:23:45 AM
PLUSMid-size chicken producers gain market share in 2014 Turkey companies to continue production expansion in 2014
EXCLUSIVE SURVEY:
2015 TOP 2015 TOP 2015 TOP 2015 TOP 2015 TOP 2015 TOP POULTRY POULTRY POULTRY COMPANIESCOMPANIESCOMPANIESCOMPANIESCOMPANIESCOMPANIES
www.WATTAgNet.com MARCH 2015
USAUSAUSAPoultryPoultry➚
The magazine for the integrated poultry industry
Digital version at www.wattpoultryusa-digital.com
1503USAcov.indd 1 2/24/2015 10:34:27 AM
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