NewsSpotter SNG via KA-SAT Commercial Presentation NewsSpotter presentation EU.pdf · Commercial...

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www.skylogic.com Page - 1

KA-SAT PROFESSIONAL VIDEO SERVICES

NewsSpotter

SNG via KA-SAT

Commercial Presentation

www.skylogic.com Page - 2

NewsSpotter via KA-SAT is a product for Ka-Band News and Data Contribution on the field

•Innovative

– Light and Small

– IP ready

•Performant

•Affordable

What is NewsSpotter ?

www.skylogic.com Page - 3

• Introduction to KA-SAT

• Why is the SNG via KASAT so innovative?

• Contribution via KA-SAT: How does the SNG work?

• Video User Terminals for SNG via KA-SAT

• Products and Prices

• FAQ

Agenda

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Introduction to KA-SAT

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• Launched End of December 2010

• Operational in May 2011

• Orbital position: 9°E

• Frequency band: Ka

The Eutelsat “KA-SAT” Satellite

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Multispot Ka-Band Coverage

• Coverage: 82 beams

• Full European Coverage

• Total capacity: 70 Gbps (up to 475Mbps per Spot)

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• An integrated system for the provision of Broadband Internet Connectivity to residential users via bidirectional affrodable User Terminals

The KA-SAT main Target

KA-SAT @ 9°East

Tooway™ Kit

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Multispot Ka-Band Coverage

• Coverage: 82 beams

• Full European Coverage

• Total capacity: 70 Gbps (up to 475Mbps per Spot)

4 Colours = 4 Freq/Pol Slots repeated all over coverage

82 Beams

Frequencies are reused 20 times

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A closer look to a Beam

19,7 – 20,2 GHz

~250 MHz

FWD

Each Single Beam is fed via KA-SAT with ~250 MHz of Bandwidth (called also “FWD” Capacity)

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A closer look to a Beam

Each Single Beam is fed via KA-SAT with ~250 MHz of Bandwidth (called also “FWD” Capacity)

Terminals within a Beam have available ~250 MHz of “RTN” Capacity for transmitting back to KA-SAT

There are 82 Beams from KA-SAT. As each one is fed with ~250 MHz of bandwidth, it comes that KA-SAT Satellite must be fed with 82 x 250 MHz ~ 20 GHz (!)

29,5 – 30 GHz ~250 MHz

RTN

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How is it possible to Feed KA-SAT with 20 GHz

of Info?

• It is possible only reusing more than one time the same Slot of Frequency (example: 10 times

the same slot of 2 GHz)

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Dedicated Ground Infrastructure

8 “Gateways” (9m + 500 Watt Earth Stations)

Operated by the Italian Subsidiary Skylogic

Fiber ring fully redunded (20 GB + 20 GB)

KA-SAT Backbone is accessible via Network POPs

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KA-SAT terrestrial network: GWs and POPs

page 13

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KA-SAT terrestrial network: POPs

page 14

Country Carrier house Carrier house address

IT Skylogic Via Centallo 72, 10156 Turin

IT Skylogic SA Ille, Cagliari

FR Telehouse 2 Boulevard Voltaire, 75011 Paris

FR Telehouse 1 Rue des Leuneurs 38, 75002 Paris

ES Interxion Calle Albasanz 71

28037, Madrid

UK Telecity Harbour Exchange 6&7 London

DE Interxion FRA4

Weismullerstraße 19

60314 Frankfurt

DE Interxion FRA5

Hanauer Landstraße

308a 60314 Frankfurt

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Example: Beams served by Arganda GW

page 15

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Frequencies Used by the System

• User Terminals within Beams

« RTN »

29,5 – 30 GHz

User Terminals within Beams

« FWD »

19,7 – 20,2 GHz

28 - 29,5 GHz

18,2 – 19,7 GHz

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News Gathering via Satellite

and the IP Revolution:

why is KA-SAT so innovative for SNG?

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OU Data Gathering: Ka Advantages

• 1st Consideration: EFP (Electronic Field Production) equipment are becoming cheaper and

cheaper (they have become already, actually…)

~35-80 k€ ~3-8 k€

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OU Data Gathering: Ka Advantages

• 2nd Consideration: The EFP/ENG WorkFlow has moved from Tape to Memory-Card with -

again - significant reductions in cost and a seamless integration into IP networks

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OU Data Gathering: Ka Advantages

• Result: EFP production requires today a very limited investment and is seamlessly integrated

into IP Networks; EFP systems can today be deployed in large volumes by Broadcasters due to

their improved affordability

+ + =

Light +

Cheap + IP

• So, Broadcasters are looking for Cheap and Light systems, providing IP

connectivity, as an ideal complement of today’s EFP System for News Gathering

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The Concept to its extremes...

• The Ideal Complement of the “Extremely Light” Digital Workflow

• An highly portable, light, compact terminal, IP native, performant for LIVE

Video and FILE Push

( + )

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Characteristics of NewsSpotter

Light • easy to transport (backpack possible)

• easy to manage

Performant (up to 20 Mbit)

• perfect for most applications (also HD)

High Availability

• perfect for Occasional Use

Perfect for OU Newsgathering

IP • perfect integration into IP workflows

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Contribution Via KA-SAT:

How does it work?

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In a nutshell…

• NewsSpotter uses professional grade SB2 Terminals for performing Video Contribution from “Crews on Field” to Broadcaster’s MCR

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How to Operate Contribution via KA-SAT (1)

• Require “Professional Grade” Terminals

• Via IP over Satellite and Fiber Backbone – Fully Bidirectional

• Automatically Routed

• Uses Only MANAGED Network

Inter PoP

Backbone

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How to Operate Contribution via KA-SAT (2)

• Require “Professional Grade” Terminals

• Via IP over Satellite and Fiber Backbone – Fully Bidirectional

• Automatically Routed

• Uses Only MANAGED Network

Inter PoP

Backbone PoP

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Typical Services

– Typical Services required to go through a contribution link: Video Contribution (RTN); return

Confidence Signal (FWD); Interphono (Bidir.); Web Browsing

Encoder

PoP

IP Stack IP Stack

LIVE Video Contribution LIVE Video

FTP/Push + Internet

Push (to local storage)

Video Mixer

LIVE Confidence Monitoring

Return Video

LIVE Return Video

Internet

Intercomm Intercomm

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Principles of Operation of IP Streaming

Inter GW

Backbone Regional

PoP

Encoder

LIVE Video

Streaming towards the IP Public address of

« Customer doorstep »

Video UDP

Decoder

Video UDP

IP Public address of « Customer doorstep »

Customer Premises

IP traffic within such boundaries will travel over DEDICATED fiber+satellite

trunks where the rate will be controlled and committed

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Flexibility given by IP Routing!

Inter GW

Backbone Regional

PoP

Encoder

LIVE Video

Multiple Streaming

Video UDP

Decoder

Video UDP

Three UDP streams in

Parallel!

Customer Premises

Encoder

Video UDP

Encoder

Video UDP

Decoder

Video UDP

Decoder

Video UDP

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Flexibility given by IP Routing!

Regional PoP

Encoder

More Customers with the same

VAN!!!

Video UDP

Decoder

Video UDP

Customer Premises

Encoder

Video UDP

Decoder

Video UDP

Customer Premises

Regional PoP

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from the Consumer Tooway™ Terminal

to the Professional SNG Terminal

www.skylogic.com Page - 32

A very Cheap User Terminal

• Simple Installation

• Compact (75 cm)

Just one 75 Ohm antenna cable!

ODU IDU

• Cheap (340 EURO)

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A small Step to a “PRO” Terminal

• Simple Installation

• Compact (75 cm)

Just one 75 Ohm antenna cable!

ODU IDU

Add Motorisation + Autoacquire

Reuse the TRIA

Use a « PRO » grade Terminal

• Cheap (440 EURO)

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The ideal “PRO” Terminal

• Light (~10 kg backpack ~ 35 kg roofmount)

• Quick Setup (~ 2 minutes + Autopoint)

• Very Cheap (~15 k Euro)

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SNG “Light”: the ideal range

• Eutelsat has driven the development of Terminals: RFI published in July 2010

• Ideal Range of Terminals foresees three product lines

Example of Rooftop vehicular mount Example of Fly-Away mount

Fly-Away Vehicular Rooftop Mount

Manual

~ 10 kg

Motor+Autopoint

Small/Light

Motor+Autopoint

Robust/Ruggedised

~ 15 k€ ~ 15 k€ ~ 25/45 k€

www.skylogic.com Page - 36

Dawson Motorized (+Autopoint Apr 2012)

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Dawson Motorized (+Autopoint by mid 2012)

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Dawson Motorized (+Autopoint mid 2012)

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Cobham Vehicular Mount

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AVL Motorized + Autopoint (Prototype)

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ViaSat Fly Away

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Cobham Fly-Away

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• Fixed Tooway ODUs (75 and 120 cm) can

also be used for NewsSpotter Occasional Use

Traditional “Fixed” Terminals

www.skylogic.com Page - 44

The Outdoor Unit - TRIA

« TRIA » (Transmit-Receive Integrated Assembly)

IF Tx/Rx

• 3 Watt (Consumer)

• 4 Watt (Pro)

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Indoor Units (IDUs)

Consumer IDU

Power

USB (serv.)

Ethernet

Antenna

•10 Mbit Tx

•30 Mbit Rx

www.skylogic.com Page - 46

Indoor Units (IDUs)

Advanced IDU (Mid 2012)

•20 Mbit Tx

•50 Mbit Rx

www.skylogic.com Page - 47

Indoor Units (IDUs)

Professional Portable IDU (Mid 2012)

Military Specifications

Waterproof

4 Ethernet + Router

Keypad (do not require PC for pointing)

•20 Mbit Tx

•50 Mbit Rx

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Terminal Acceptance

• To operate on KA-SAT, Terminals

need to receive Eutelsat Validation

and Approval

• Eutelsat ESOG Document details

the acceptance procedure

– Static Tests

– Autopointing Tests

• Eutelsat approved Antennas will be

recognisable by a proper Logo and

Certification

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Terminal Licensing

• Ruled by ECC Decision 06/03

– Exemption From Individual Licensing of

High EIRP Satellite Terminals (HEST)

operating in the 19.7-20.2 GHz Space to

Earth and 29.5-30.0 GHz Earth to Space

Frequency Band

• The ECC Decision exempts from

individuale licensing Terminals having an

EIRP < 60 dBW (in some countries the limit

is lowered to 50 dBW)

• ECC Decision 06/03 is adopted in all CEPT

Countries – Albania, Andorra, Austria, Azerbaijan, Belarus, Belgium, Bosnia and

Herzegovina, Bulgaria, Croatia, Cyprus, Czech Republic, Denmark, Estonia,

Finland, France, Georgia, Germany, Greece, Hungary, Iceland, Ireland,

Italy, Latvia, Liechtenstein, Lithuania, Luxembourg, Macedonia, Malta,

Moldova, Monaco, Montenegro, Netherlands, Norway, Poland, Portugal,

Romania, Russian Federation, San Marino, Serbia, Slovakia, Slovenia,

Spain, Sweden, Switzerland, Turkey, Ukraine, United Kingdom, and Vatican

City

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Service Area

and

Performances

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Service area for Professional Video services

• Under clear sky conditions, 3 areas are defined :

10Mbps with 45dBW EIRP ODU

10Mbps with 48.5dBW EIRP ODU

5Mbps with 45dBW EIRP ODU

10Mbps with 53dBW EIRP ODU

5Mbps with 48.5dBW EIRP ODU

Typical coverage for illustration purpose

DRAFT, ANALYSIS

AND VALIDATION IN

PROGRESS Green: 10 Mbit @ 70cm

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Beta Testers

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Other Beta Testers

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Example of Use in the Field

Live HD MPEG-4 @ 3.5 Mbps

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The Eutelsat/Skylogic KA-SAT SNG Van – M-Three Satcom

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VTR + HD/SD Encoder

Intercoms

NLE + Sat Modem + Control + IP Router

4 Cameras HD Video Mixer

The Eutelsat/Skylogic KA-SAT SNG Van – M-Three Satcom

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The Eutelsat/Skylogic KA-SAT SNG Van – Globecast

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Accessing the Bandwidth:

Booking

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Booking

• The Service is fully operated by Skylogic, the

Italian Subsdiary of Eutelsat based in Turin

• Skylogic NOC also provides Support in case of

Troubleshooting

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Booking

• Web-based Self-Booking

– Each Customer is provided with access to a Service

Webportal (OSS)

– The portal provides informations on all terminals

belonging to the Customer

• Alive, Off, Configuration, Rate, Beam etc...

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Booking

• Booking is done on the web via the Skylogic OSS Portal

– The Customer specifies

• The User Terminal he uses (each UT is uniquely identified by its MAC

Address)

• The location from where he will be doing the Contribution (used to determine

the Beam)

– NOTE: NewsSpotter Terminals are not limited to work from a single

Beam, they can work from ALL of the Beams (“Beamless”

Configuration)

• The Timeslot of the Contribution

• The Bitrate he requires on the RTN and on the FWD link

• If the Terminal is not Booked, it will still get connectivity and will be forwarded to the

OSS Booking page

– This allows the SNG to go on site in case of Breaking News, deploy the antenna,

and perform an “immediate” booking

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Booking (1/2)

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Booking (2/2)

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NewsSpotter

Products and Prices

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Commercial Model

• We are not selling MHz, we are selling GBytes

– The Customer pays the transferred Volume instead of the Frequency slot

used

• Example

– 1 hour of transfer @ 4Mbps = 1.8 GBytes

Volume transferred in 1 hour

Transfer bit-rate Volume transferred

1 Mbps 0.45 GB

2 Mbps 0.9 GB

4 Mbps 1.8 GB

8 Mbps 3.6 GB

12 Mbps 5.4 GB

Time to transfer 1 GB

Transfer bit-rate Time to transfer

1 Mbps 2h13

2 Mbps 1h07

4 Mbps 33 min

8 Mbps 17 min

12 Mbps 11 min

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Commercial Model

• The Service can be marketed in 2 main modes

– Occasional Use Committed via Booking

– Permanently Reserved CIR per Beam (IP

Connect)

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1 - Commercial Model - Occasional Use via

Booking

• The Customer purchases Volume, and he uses it “little by little” when doing contribution with its fleet of terminals

– It’s like filling a tank with gasoline

– The faster the car, the higher the Gasoline consumption (the higher the transmission rate, the higher the volume consumed)

• Increased flexibility

– A terminal can work at different speed on different dates

– The individual Terminal does not have any FAP

• The model foresee monthly “Traffic Plans”

– Monthly plan specifies a monthly volume

– The higher the Volume engagement of the Plan, the lower the price

– The sum of the volume used during the month by Customer Fleet will be accounted and billed out of the Monthly Plan

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1 - Commercial Model - Occasional Use via

Booking

• Ka

– 1 hour @ 4 Mbit (perfect for SD) uses 1.8 GBytes

• Ku

– Price vary a lot on the basis of timeslot (Primetime, Daytime,

Nightime)

– Price vary a lot on the basis of commitment

Thus, KA costs from 2/3 to 1/5 the price of Ku

– Thus 1 hour of SD contribution @ 4 Mbit costs from ~32.8 € to ~109.35 €

– On average, one hour of 4 MHz (~4Mbit) cost ~ 150 €