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PER ISSUE 3 ISSUES
FULL COLOUR
OUTSIDE BACK COVER $1,250 N/A
INSIDE FRONT COVER $1,000 N/A
INSIDE BACK COVER $1,000 N/A
FULL PAGE $1,000 $2,500
1/2 PAGE VERTICAL $750 $1,900
1/2 PAGE HORIZONTAL $750 $1,900
1/4 PAGE VERTICAL $500 $1,200
GRAYSCALE
SPREAD $1,500 $3,800
FULL PAGE $800 $2,000
1/2 PAGE VERTICAL $600 $1,500
1/2 PAGE HORIZONTAL $600 $1,500
1/4 PAGE VERTICAL $400 $1,000
1/8 PAGE MARKETPLACE AD $150 $350
AD RATES
FULL PAGE1/2
PAGEVERT
1/4 PAGE
1/8
1/2 PAGEHORIZONTAL
The Avalanche Journal is the official publication of the Canadian Avalanche Association (CAA).
Through our journal, readers are kept informed about the issues and events affecting avalanche safety in Canada, and kept current on new research, news, training, products and avalanche industry reports from around the world.
115 // S 2017 THE VOICE OF CANADA’S PROFESSIONAL AVALANCHE COMMUNITY $10
Three Valley Gap Remote Avalanche Control Project 12 Mount Harvey Case History: Response and Learning 22 Japan Avalanche Network 2017 Update 28
the
the
The Avalanche Journal is published three times per year and read by an estimated 3,600 (based on a circulation of approximately 1,300 with 2.8 readers per copy, according to a reader survey). Our readership groups:
• Resort managers• Ski, snowmobile and climbing guides • Parks Canada and Ministry of Highways staff • Snow science researchers and graduate students • Provincial and federal government decision makers• Ski and snowmobile patrollers• Search and rescue professionals• Manufacturers of avalanche-related consumer and industrial goods• Avalanche safety consultants for the mining, forestry and film industries
THE AVALANCHE JOURNAL // MEDIA KIT
AD SPECIFICATIONS
TRIM BLEED NON-BLEED
FULL COLOUR
OUTSIDE BACK COVER * 8.25” x 10.75” 8.75” x 11.25” 7.75” x 10.25”
INSIDE FRONT COVER 8.25” x 10.75” 8.75” x 11.25” 7.75” x 10.25”w
INSIDE BACK COVER 8.25” x 10.75” 8.75” x 11.25” 7.75” x 10.25”
GRAYSCALE
SPREAD 16.50” x 10.75” 17.00” x 11.25” 16.00” x 10.25”
FULL PAGE 8.25” x 10.75” 8.75” x 11.25” 7.75” x 10.25”
1/2 PAGE VERTICAL 3.375” x 10.20”
1/2 PAGE HORIZONTAL 7.15” x 5.00”
1/4 PAGE VERTICAL 3.375” x 5.00”
1/8 PAGE MARKETPLACE AD 3.50” X 2.00”
MAGAZINE TRIM SIZE
8.25” x 10.75”
Hold all live matter at least
0.25” inside trim edges.
PREFERRED FILE FORMATS
PDF/X-1a
Illustrator 8.0+ EPS
TIFF/IT-P1
ACCEPTED FILE FORMATS
Photoshop 6.0+ EPS
ADDITIONAL CHARGES
May be applied to incorrect artwork supplied
COLOURS
No RGB or Pantone colour spaces. Please check your
colour palettes to make sure there are no RGB or
Pantone defined colour spaces.
DEADLINES
The Avalanche Journal is published three times
per year. Artwork is due on the 15th of December,
March and August, for our spring, fall and winter
editions respectively.
SUBMISSION OF ARTWORK
Please email digital art to:
bstrand@avalancheassociation.ca. For files larger
than 10MB please contact us to make other
arrangements.
EXAMPLES OF VARIOUS AD SIZE OPTIONS
Lightweight and durable, for big mountain ski touring. Protects against deep snow
and all weather conditions. For remote and untracked lines in wild winter spaces.
RUSH JACKET
RUSH JACKET - LODE STAR
FULL-PAGE
Lightweight and durable, for big mountain ski touring. Protects against deep snow
and all weather conditions. For remote and untracked lines in wild winter spaces.
RUSH JACKET
RUSH JACKET - LODE STAR
HALF-PAGE VERTICAL
Lightweight and durable, for big mountain ski touring. Protects against deep snow
and all weather conditions. For remote and untracked lines in wild winter spaces.
RUSH JACKET
RUSH JACKET - LODE STAR
HALF-PAGE HORIZONTAL QUARTER-PAGE VERTICAL
Lightweight and durable, for big mountain ski touring. Protects against deep snow
and all weather conditions. For remote and untracked lines in wild winter spaces.
RUSH JACKET
RUSH JACKET - LODE STAR
THE AVALANCHE JOURNAL // MEDIA KIT
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