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Parent Focus Groups Focus groups conducted November 17-19, Partnered with Cal Poly C.O.P.E. Six focus groups 4 in English, 2 in Spanish Parents were recruited through SBCPHD-WIC (85%) and Lompoc Boys & Girls Club (15%). Parents were provided a meal and were also compensated for their time. Parents were low income with at-risk children.
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Lompoc Valley Healthy Kids InitiativeLompoc Parent Perceptions
on Childhood Obesity
Judy Taggart MS, CHES
BackgroundLompoc Valley Healthy Kids Coalition has been working to combat childhood obesity for 3 years.
Multi-focal initiative focusing on: Community awareness Increasing physical activity opportunities Access to nutritious foods Worksite wellness
We recognized the need to provide additionalassistance to parents.
Parent Focus GroupsFocus groups conducted November 17-19, 2008.
Partnered with Cal Poly C.O.P.E.
Six focus groups 4 in English, 2 in Spanish Parents were recruited through SBCPHD-WIC (85%)
and Lompoc Boys & Girls Club (15%). Parents were provided a meal and were also
compensated for their time. Parents were low income with at-risk children.
The Discussion
Parents were asked to discuss their children’s weight and how it was influenced by their family, their school and the community.
Parents shared what they perceived to be barriers to healthy behaviors for their families.
Parent Perceptions on WeightInfants
Did not express concern about future health effects.Identified healthy weight babies as “a little skinny.”
ToddlersDid express concern for overweight toddlers.Felt it was too early to identify kids as overweight.
Parent Perceptions on Weight
Adolescents & TeensParents were reluctant to identify overweight teens if they looked happy and comfortable with themselves.
More accurately identified teens as overweight when they appeared unhappy or self conscious.
The Doctor’s Role in Obesity
Express concern if their child was overweight.
Make food and nutrition recommendations for families with overweight children.
Doctors discouraged sedentary time, but no parents could recall being advised to limit T.V.
The Parent’s Role in Obesity
Encourage play time.
Prepare different or healthier food.
Model good behavior.
Perceived Barriers
Parent Perceptions - Barriers
Healthy Behaviors in the Home
Lack of support from spouse and other family members.
Economics
Time
Cultural issues
Parent Perceptions - Barriers
Healthy Behaviors at School
Lack of health and nutrition education.
Many food offerings have low nutritional value.
Need to promote more physical activity in school.
Parent Perceptions - Barriers
Healthy Behaviors in the Community
Lack of affordable recreational programming.
Safety, design and maintenance of parks.
Community Involvement.
Language barrier.
Beyond the Barriers
Communication
Use diverse media resources
Repetition
Address language barriers
Environmental Barriers
Parks and playgrounds
Recreation programs
Pedestrian/bicycle corridors
Access to affordable healthy
foods in the community
Community Involvement
Outreach through family service agencies and community organizations
Neighborhood Groups
Engage stakeholders
Thank you
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