LinkedIn Talent Connect Europe 2012: Leading Your Business to Social Success with L'Oréal

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Social media, platforms and tools are here and making a big impact on the world of recruiting but you don't quite know how to go about steering the ship - then this session is for you! Dennis De Munck of L'Oréal shared his strategy for winning over management, leading positive change within his recruiting teams, new techniques of looking at the candidate attraction process and all with social media tools at the core of his strategy.

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Leading Your Business to Social Success with L'Oréal

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Dennis de Munck, International Recruitment Methods Director, L’Oreal, @DennisdeMunck

Connie Gibney, International HR Director, LinkedIn, @ConnieG5

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Connie Gibney International HR Director LinkedIn @ConnieG5

Leading Your Business to Social Success with L'Oréal

Engaging Social Media Recruitment

TALENT CONNECT 2012

REMINDER : OUR MISSION

TO OFFER WOMEN & MEN, ACROSS THE WORLD, THE BEST QUALITY, MOST EFFECTIVE, SAFEST COSMETICS AND THEREBY SATISFY ALL THEIR BEAUTY NEEDS AND DESIRES IN ALL THEIR INFINITE DIVERSITY.

WHO’S L’ORÉAL ? KEY FACTS & FIGURES

With sustained growth, L’Oréal is consistently ahead of the Beauty market trend and generates a healthy growing profit

WHO’S L’ORÉAL ? A FINANCIAL POWERHOUSE

OUR AMBITION

Social Media Recruitment

Reach Accessability

Usability Immediacy

Permanence + Focus

CareerEnlightenment.com

L’Oréal track record

Collaborative projects Engaging Games

Content Sharing Social Networks

Viral Society Blogs

L’Oréal leads

Community Management Social Influencing

Endorsement Engaging

Shares

Success Factors

Cycle change:

engage before assess

1:1:many made easy

Recruiter advise, lead & coach

Candidate focus & competencies

ATS MANAGEMENT ENTICING JOB POSTINGS FAST TRACK APPLY

INTERVIEW EXPERIENCE TOP MANAGEMENT ROLE TTM – TIME TO MARKET

KEY FOCUS LEARNT FROM SOCIAL MEDIA : CANDIDATE EXPERIENCE

CANDIDATE AUDIT 2012 BEST PRACTICES SHARED

ANTICIPATE CANDIDATE OPEN EXPECTATIONS ATTITUDE

SOCIAL MEDIA AS SHARED REFEREE !

Any news @ L’Oréal ?

BRAND NEW EMPLOYER VALUE PROPOSITION

BE GLOBAL THINK LOCAL COMBINING ALL GENERATION ASPIRATIONS

TESTIMONIALS TRANSPARENCY SOCIAL MEDIA ENABLED

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SOCIAL MEDIA FACEBOOK ENGAGEMENT EXAMPLE

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Questions and Answers