Integrating with JustGiving using APIs

Integrating your website with JustGiving using APIs

Jamie ParkinsProduct Manager

@JGhackers

29th January 2013

What are APIs?

A service that allows one website or application to communicate with another

In this case, partner websites use our APIs to replicate or mirror certain fundraising services on their own site

Display Fundraising Page Data

Display Fundraising Page Data

Pulling in Fundraiser & Donor Data into CRMs

Fundraising Page Creation

They enter a few more details - including their size for a free running vest, and whether they are running for one of GOSHCC’s corporate partners

Runners who have already secured a place for an event, such as the London marathon, come to the GOSHCC website to find out how they can fundraise for the charity

How it works for Great Ormond Street Hospital Children’s Charity (GOSHCC)

They select the event, say how much they are hoping to raise and explain why they are supporting the charity

They are automatically asked to start fundraising by making a JustGiving page. The page is pre-populated with their information and GOSHCC branding

Page Creation API: Moving your fundraisers online

Cancer Research UK use the Page Creation API to encourage people to create Fundraising Pages on JustGiving when they request a fundraising pack.

How it works for Cancer Research UK (CRUK)

People wanting a fundraising pack come to the Cancer Research UK website

They enter their contact details, some information about their event and how much they are hoping to raise

They are automatically prompted to create afundraising page on JustGiving

The page is pre-populated with a story, photo, and the fundraising target entered in form on the CRUK website

http://vimeo.com/49392667

So what are the benefits?

8 Great Benefits

Automatically generate fundraising pages for fundraisers for any event type (Organised event, In Memory, Own Fundraising).

Seamless page creation for your fundraisers – instant delight. They can kick-start their fundraising efforts immediately.

Increase your page activation rate and convert more registrants into active fundraisers

Re-allocate internal resources spent on converting or encouraging fundraisers to “create a page”.

8 Great Benefits

Integration into your registration forms means fundraisers stay on your charity’s website

You can pre-populate all fundraising pages with content and data such as a target, a story and images, to further push your brand

They work for both returning and new JustGiving users.

They are free

In short…

“For the 2011 events there’s been a 50% increase of entrants creating fundraising pages.”

Joanne WarnerCancer Research UK

What does it take to build?

How long is a piece of string?

• Plan, plan, plan!

• Get your developers to read our documentation early

• Draft and circulate user flow plans often and early

• Be realistic and resist scope creep

• Use our sandbox environment for testing

• Test & Learn

We have a portfolio of agencies that we are happy to recommend

Lots of charities are using our APIs

Useful Links

The APIs in action on charity websites…

• Dryathlon - http://www.dryathlon.org.uk/ • Run Mickey - http://www.runmickey.org/ • 21 Things For Charity - http://www.21thingsforcharity.co.uk/ • Great Ormond Street Hospital - http://www.gosh.org/gen/lm/ • Race For Life - http://raceforlife.cancerresearchuk.org/index.html

Resources• Learn more about the Page Creation API (aimed at charities)• Developer Portal (aimed at developers)• API Docs (aimed at developers)

Thank you

Jamie ParkinsProduct Manager@JGhackers

Thanks

Find out more about our Page Creation API