Industrial Automation Business Business Strategy...2015/01/29  · Industrial Automation Business...

OMRON CORPORATIONINDUSTRIAL AUTOMATION COMPANY

YUTAKA MIYANAGA2015.1.29

Industrial Automation BusinessBusiness Strategy

Before starting…

Strong performance in FY14 with favorable market condition

Coupled with the maximum utilization of assets obtained in the Globe Stage,our “market oriented” strategy focusing on the targeted industries works successfully

In addition, “internal transformation” proceeds steadily

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Vision

“Bring innovation to manufacturing by automation and enrich the lives of people around the world.”

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Motorization Communicationtransformation

Rich & varied diet

Socialfoundation

Automotive Digital equipment Food Social

infrastructure

IAB new strategyｰ targeted industries ｰ

Focus on industries which contribute to“enrich the lives of people around the world”

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＜e.g. automobile industry＞Auto

manufacturerComponents manufacturer

Equipmentmanufacturer

Control panelmanufacturer

Target the entire field on global basis

IAB new strategy ｰ where to target? ｰ

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For sophisticated control:ILO ＋ SAFETY

Breadth of product line-up:GS (Global Standard) products

IAB new strategy ｰ Key strengths ｰ

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Our business platform

IAB new strategy ｰ Key strengths ｰ

Europe

Africa India

Greater China

Oceania

Korea, Japan

Americas

All OMRON’s assetsOver 40+ countries

At 150+ locations６ automation centers

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What’s been changed?From To

• Products launch Growth market

• Single product Broad product line-ups＋ services

• Each area Global (unified)

• “Point” “Field”8