India Demographics

Under 14 15 - 65 65+0

50100150200250300350400450

Population (Age groups in )

Population (Age groups in million)

Source: wikipedia

India Demographics

GDP - composition by sectoragriculture: 17.4%

industry: 26.1% services: 56.5%

Source: wikipedia

Sales

household consumptiongovernment consumptioninvestment in fixed capitalinvestment in inventories

30%

12%

57%

1%

Source: wikipedia

GDP - Composition, by end use

Exports - $309.1 billionImports - $488.6 billion

Source: wikipedia

ZenithOptimedia expects stronger growth over the next two years – of 5.1% in 2014 and 5.9% in 2015

Global Adspend – History and Forecast

Source: zenithoptimedia.com

Source: jcdecaux-oneworld.com

Source: shodh.biz.com

Top 10 Advertisers in 2012 on TV

Source: top10companiesinindia.com

Top 10 Ad Agencies1. Ogilvy & Mather Ltd2. GWT Hindustan Thompson Associates3. Rediffusion – DY&R4. Mudra Communications Ltd 5. McCann-Erickson India Ltd 6. Pressamn Advertising and Marketing Ltd7. FCB-Ulka Advertising Ltd 8. RK Swamy BBDO Advertising Ltd 9. Trikaya Grey Advertising (India) Ltd 10. Chaitra Leo Burnett Pvt Ltd

Source: top10companiesinindia.com

Source: nielsen.com

Global Ad spend

Source: listdose.com

Top 10 Dailies

Sr. No. Name Readership (in Millions)

1 Dainik Jagran 16.370

2 Dainik Bhaskar 14.416

3 Hindustan 12.246

4 Malayala Manorama 9.760

5 Amar Ujala 8.434

6 The Times of India 7.615

7 Daily Thanthi 7.334

8 Lokmat 7.313

9 Rajasthan Patrika 6.837

10 Mathrubhumi 6.334

1. The Times of India2. Hindustan Times3. The Hindu4. The Telegraph5. Deccan Chronicle6. DNA7. Mumbai Mirror8. The Economic Times9. The New Indian Express10. The Tribune

Source: campaignindia.in

Top 10 English Dailies

1. Mangalam Weekly - 1. 5 Million2. India Today – 1.6 Million3. Readers Digest - 0.6 Million4. Devputra (Children Monthly) - 371,4385. Chandamama - 0.2 Million6. Business Today - 0.185 Million7. Tehelka – 0.11 Million8. Top Gear – 0.115 Million9. Coverdrive - 123,06010. Kungumam (Tamil) – (N/A)

Source: insidestorymedia.com

Top 10 Magazines in India

1. Savvy2. Harper’s Bazaar3. Vogue4. New Woman5. Cosmopolitan6. Verve7. Marie Claire8. Women’s Era9. Elle10. Femina

Source: beuatyglimpse.com

Top 10 Women’s Magazine

Source: ibef.org

SR. No. Name Of Company Unique Visitors (mill)1 Google 100

2 Youtube 90

3 Facebook 80

4 Yahoo 75

5 Amazon 50

6 Wikipedia 40

7 MSN 30

8 Bing 29

9 eBay 27.5

10 Twitter 25

Source: ebizma.com

Most Popular Websites | January 2014