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Home Security Research
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Home Security Smart Technology Protecting Consumers’ Homes
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Thisreportpresentstheresearchfindings
fromthestudycommissionedbyRingand
producedbyFluentResearch.
Thestudywasconductedonlinewitha
na>onallyrepresenta>vesampleof1,001
homeownersages18to74,whoowna
smartphone.
Inaddi>on,wesurveyedaseparatesample
of100currentusersofRingproducts.
ThedatawascollectedinOctober-
November2017.
INTRODUCTION
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Package Theft
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Nearly one in five U.S. homeowners (19%) has been a vic;m of package
theA in the last year
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Mul$ple$mesaweek Onceaweek 1-3$mesamonth Afew$mesayearorrarely
24% 26% 41% 9%
HowoKendoyoureceivepackagesdeliveredtoyourhome?(TotalN=1,001)
One in two homeowners receive packages delivered to home at least once a week
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73% of homeowners say the carrier usually leaves packages on their front porch
16%19%
24%
12% 13%16%
Several>mesaweek
Onceaweek 2-3>mesamonth
Onceamonth
Afew>mesayear
Rarely
Frequencyofpackagesle=whennooneishome
Whenyoureceivepackageswherearetheyusuallydelivered?(TotalN=1,001)HowoKenwouldyousaypackagesareleKwhennooneishome?(TotalN=1,001)
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Vic;ms of package theA had a package stolen an average of
2.6 ;mes in the last year
39%
24%
13%
7%
1 2 3 4+
Numberofpackagesstoleninthelastyear(amongvic$msofpackagethe=)
Howmany>meshaveyouhadapackagestoleninthelastyear,thatisfromNovember2016totoday?(amongvic>msofpackagetheKinthelastyear,N=193)
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The average value of stolen packages in the last year was $140
Whatwasthedollarvalueofthepackagestolen?(amongvic>msofpackagetheKinthelastyear,N=193)
27%
42% 42%
26%20%
9%14%
8%4% 4%
Lessthan$25 $26-$50 $51-$100 $101-$150 $151-$200 $201-$300 $301-$400 $401-$500 $501+ Priceless
The value of packages stolen (among victims of package theft in the last year)
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Package theA spikes during the holidays but remains constant throughout the year
19%
35%
16% 15%
23% 22%18%
16% 17% 18%14%
11%
Nov-16 Dec-16 Jan-17 Feb-17 Mar-17 Apr-17 May-17 Jun-17 Jul-17 Aug-17 Sep-17 Oct-17
When the package theft occurred in the last year (among victims of package theft in the last year)
WhendidthepackagetheKoccur?(amongvic>msofpackagetheKinthelastyear,N=193)
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The number of packages delivered increases during the holiday season, with an average of 9 packages received last year
Comparedtoother>mesoftheyearwouldyousayyoureceivemore,lessorthesamenumberofpackagesdeliveredduringtheholidayseason?(TotalN=1,001)Approximately,howmanypackagesdidyoureceivelastyearduringtheholidayseason?(TotalN=1,001)
68% more 28%
the same
4% less
68%
Morepackagesdeliveredduringtheholidayseasonthanother$mesoftheyear
3-523%
6-923%
10-1221%
1-28%
13+23%
Numberofpackagesreceivedduringthe2016holidayseason
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Three in four homeowners consider package theA more of a problem during the holiday season
TowhatextentdoyoufeelthatpackagetheKismoreofaproblemduringtheholidayseason?(TotalN=1,001)
75%moreofaproblem
31% much more
of a problem
44% somewhat more
of a problem
17% same as other
time a year
7% less of a problem
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Package theA is widespread in neighborhoods, increasing homeowners’ concern for safety of their packages
Inthepastyear,hassomeoneinyourneighborhoodbeenthevic>mofapackagetheK?(TotalN=1,001)TowhatextentdoyoufeelpackagetheKismoreofaproblemnowthaninpastyears?(TotalN=1,001)Howconcernedareyouthatapackageyouorderedwillbestolen?(TotalN=1,001)
29%neighborhoodthe=
60%concerned
Aneighborhasbeenavic$mofpackagethe=inthelastyear
Concernedthatthepackageorderedwillbestolen
§ Yes29%§ No26%§ Don’tknow45%
§ Veryconcerned15%§ Somewhatconcerned45%§ Nottooconcerned31%§ Notatallconcerned8%
§ Muchmoreofaproblem30%§ Somewhatmoreofaproblem39%§ Thesameasinpastyears24%§ Lessofaproblem7%
69%biggerproblem
Packagethe=abiggerproblemthaninpastyears
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48%
27%
16%
15%
15%
13%
12%
10%
9%
12%
Stayhomewhenexpec>ngapackagetobedelivered
Installedasecuritycamera
Havepackagessenttoastoreformetopickuplater
Havepackagessenttoafriend/familymemberratherthanmyself
Havepackagessenttomyworkplaceratherthanmyhome
Leaveanoteforthecarriertoletthemknowwheretohidepackages
Installedavideodoorbell
Havepackagessenttoaholdingfacilityformetopickuplater
Leaveworkearlytotrytomeetthecarrier
None
Themostcommonprecau>onhomeownerstaketoprotecttheirpackagesistostayhomewhenexpec>ngadelivery.However,asignificantnumberofhomeownersusetechnologytopreventpackagetheK.
PREVENTION
Whatprecau>onsdoyoutaketoprotectpackagetheK?(Totalsample,N=1,001)
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Mediacontact:MeredithChiricostaBIGfishCommunica>onsforRingring@bigfishpr.com202.609.7622
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