Good Morning Lynne McCadden Creative England

Good MorningLynne McCadden Creative England

• Revealing Quiz• Rivers• Our CEP vision • Q & A

1.

How long did it take radio to reach 50 million users?

38 years

2.

How long did it take IPOD to reach 50 million users?

3.

Wikipedia has more than 15m articles. What % are non-English?

4.

How many bloggers are there?

http://youtu.be/VInXr2Sl2ao

SpeedScoff

SophisticationSpend

The Future

Audiences?Funding?Markets?

Skills Combinations

• Multi-skilling

• Multi-platform skills

• Understanding of distribution

• IP and monetisation of multi-platform content

• Diagonal thinking

The New Breed

Creativity AND technology =

DIGITEERS 21st C

Creative Engineers

Skills Gaps

Our work shows that the creative industries do not rely, either wholly or mainly, on traditional content or ICT activities alone. Rather, a new economic phenomenon has emerged characterised by a parallel application, within single industries, of ICT and other creative skills together

The Vision

• Work with employers across England

• Arts and digital partnerships

• New provision

• Apps, pre-Apps and Graduates

Questions?

ly E: lynne.mccadden@creativeengland.comT: lmccadden