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First Years of Your Journalism Career. Quick Tips. Do what you love as high up as you can Take chances, ask for forgiveness Need a boss that is invested in your goals and your future, not just what you can do for them. Size of Workplace. Bigger markets: bigger audience and readership - PowerPoint PPT Presentation
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FIRST YEARS OF YOUR
JOURNALISM CAREER
Quick Tips Do what you love as high up as you can Take chances, ask for forgiveness Need a boss that is invested in your
goals and your future, not just what you can do for them
Size of Workplace Bigger markets: bigger audience and
readership Smaller markets: can try different types
of jobs and will give you a sense of community
Grad School Not for everyone Undergraduate journalism degree is
fine Experience is most important
Important to be out working on your skills
Digital tools are the equalizer
Skills Interesting angles/ideas Headline writing (helps to sell it on
social media) Excel and math for data journalism:
Data reporters will get hired Be in love with storytelling and people Curiosity
Transitioning to Job World Fend for yourself: Nobody controls
every part of your job Negotiation: salary, expenses,
vacation Job is not your entire life, need a
balance
Moving Jobs Know your endgame, make sure
everything you do is a step on the way But, your endgame can change
Be flexible and open to opportunities Need to progress in both your career
and your life Support you and your family
Getting What You Want Get a boss who cares Prove that what you want to do works But, understand the business side
VIRAL CONTENT
Facebook Shorten posts:
Headline has a 100 character limit Use a link shortener
Description should keep suspense Can tell the audience to do something
(Like and Share if...) Image should be human or curiosity-
inducing
Twitter Include pictures
Breaks up monotonous text #Hashtags
1 or 2: Using more does not bring more people
Put at end of tweet (with links and other things)
Never in copy: awkward and choppy
Engage with Followers Questions: Do not use if it is not
engaging Use emotions to connect to people Be human
Garnering Attention Insert most interesting part in post But, leave suspense Make sure you are up-to-date on pop
culture
Garnering Attention Introduce controlled chaos
Words you would not commonly find Word things in an interesting way Pictures Anything to break up monotony of
scrolling ALL CAPS for WATCH:, VIDEO:,
PHOTOS:
Garnering Attention Timing: Use analytics or an app (such
as Crowdbooster) to post at best time Think inside the head of your readers
Short pieces in morning Long pieces at night
TINY TEAM VISUAL
JOURNALISM
Always Be Visualizing Think of how visuals will add to/tell
story Effective/simple is better than fancy Work in teams Avoid ambitious projects with
impossible deadlines
Insource When Possible Train your newsroom Resources:
Charting: Data Wrapper, Spreadsheets, High Charts, Charts.js
Survey: Google Forms, Google Monkey Mapping: CartoDB, Mapbox, Mapbox.js,
Leaflet.js, D3/D3 Datamaps Art department/web developers at the
organization Share skills
Reusability Dont do same work again Use open-source tools
Mother Jones: newsquiz, CYOA, simple vector mapper
NPR: Pym.js, App Template, Copytext.py
Can crowd source data
Think Mobile First Have users in mind Goal: make info easy to get Start small (mobile) to make sure it
works But, desktop-first works if it is simple
Projects to Build Skills Start super simple: quiz or map Think about what stories need, learn
how to do one thing at a time
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