Ferjaan

QATAR WEEK: FERJAAN IN TOKYO

PHOTO REPORT14 OCTOBER 2012

20 Partnering organizations

came together to achieve

over 70 events in 5 days

- One of the largest events ever organized by QMA

FERJAAN IN NUMBERS

+22,500

VISITORS in 5 days

98% of visitors surveyed want to visit Qatar after Ferjaan.

+230 International News Articles

+6,000 QJ2012 Facebook Likes

175 TWEETS [#Ferjaan] [#ファラジャン]

FERJAAN IN NUMBERS

72 tonnes of materials.

17 Galleries and 1 Mosque

5x3 m LCD Screen

Constructed in 3 days.

FERJAAN IN NUMBERS

At 2:00 pm the day before the opening.

Overview of the completed village.

The Stage area where the performances, presentations, and screenings took place.

The Main Entrance through which 600 VIP and VVIPs, including H.I.H. Princess Takamodo and H.E. Abdulla Al Attiya, began their tour of Ferjaan.

H.I.H. Princess Takamodo, between H.E. Ambassador Bilal and H.E. Abdulla Al Attiya

H.I.H. Princess Takamodo during her delivery of her speech celebrating the friendship between Qatar and Japan.

VVIP Tour of Ferjaan with H.I.H. Princess Takamodo, H.E. Al Attiya, and H.E. Ambassador of Japan to Qatar, Kenjiro Monji.

H.E. Ambassador Bilal and his wife graced the village with their daily presence, showing continuous suppport to the mission of Qatar Japan 2012.

The Ministry of Culture performed traditional dances, including the ardha, and music throughout each day.

Their performances were one of the most anticipated highlights of the village.

Some visitors even tried their hand at sword dancing!

In addition to performances by the Ministry of Culture, Mr. Fushimi-san, a musician and Japanese Oud player, demonstrated the versatility of the Oud.

Mr. Fushimi-san and Issa Al Dossari, a Qatari musician who plays the kanon, an instrument very similar to the Japanese kato,

collaborated on stage.

Presentations were the 2nd core of Ferjaan.Combined with the short film screenings, they offered succinct insights into the life, vision,

and culture of Qatar.

Renowned celebrity and actor, Bessho-san contributed to two discussion panels on behalf of the Qatar Friendship Fund for Japanese audiences.

In each booth, visitors could learn more about the top cultural, business, educational and sporting organizations of Qatar

Katara’s interactive gallery was a highlight of the Ferjaan Village.

Visitors were invited to paint their own canvas.

Such interactive experiences were greatly enjoyed by guests. Each display in the QMA booth utilized interaction to create an engaging experience. Here, two students browse

through the collections of the M.I.A. through the Google Art Project.

Guests had the opportunity to create their own “Gesture,” referencing Mathaf ’s distinctive logo “gestures.”

Guests could also listen to three “Oral Histories” by the National Museum of Qatar.

The Department of Archaeology and Restoration

Volunteers were on hand to help visitors navigate the village and provide explanations on particular booths and Qatari customs.

OTHER ACTIVITIES

Aspire Academy’s Training Clinics with Bora Milutinovic in Yokohama and Kashima City

POP-UP Mathaf @ Mori Art Museum

Baqala-Konbini @ Pop-Up Mathaf

An ARAB CINEMA SHOWCASE by the Doha Film Institute at TOHO CINEMAS

QATAR TODAY: A photographic exhibition by Hiroyuki Suzuki

SCHOOL DAY

The Arabic classes of Yokohama School during their visit to Ferjaan - 1 Oct, 2012

Exploring the QMA Booth

“Gesturing” in Arabic: using Mathaf ’s interactive platform.

The students watching “7” by Richard Serra in the QMA Cinema.

Trying dates for the first time!

Posing with the mutawa in front of the Mosque.

HENNA

Henna was one of the most popular events of Ferjaan

The wonderful and extremely talented Japanese Henna artist, Monden-san, applied henna for visitors by the well.

Her mission is to show Japanese people that Henna is a beautiful expression of art and culture.

CALLIGRAPHY

Guests queued up in lines for the Ministry of Culture’s calligraphy artist.

QAHWA

PEOPLE

The Mosque became a place of open exchange of knowledge and culture.

END