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We care about what you care about.
Digital Wellness RevolutionLianne Clarke, Vice President, Practice Lead, Disability, Health & WellnessCowan Insurance Group
Explosion of Health and Wellbeing Technology
• In 2018, there were over 318,000
mobile health apps worldwide—
double that of 2015
• More than 200 apps added daily
33% of Canadians have a mobile
health app on their phone 1
1. Canada Health Info Way 2017
2
What Does This Mean for Employers?
Dialogue
Optimity
Phzio
Plasticity
Snapclarity
Praktice Health
Beacon
CarePath
3
Akira
Burnalong
EQCare
Core Health
Virgin Pulse
FlourishIQ
Sprout
Vitality
Calm
Buddify
Your Wellness Partner
Tele-psychiatry
Fitbit
Trainer-plus
Decadoo
Best Life Rewarded
Whisker Docs
Novus Health
Best Doctors
Happify
i-Volve
Headspace
LifeSpeak
Why Digital Health and Wellness?
4
There are an estimated
three billion smartphone
users worldwide.
In Canada:
• Approximately 70% of us
own smartphones
• Nearly 75% of us spend at least 3 to
4 hours a day online; more than 1 in
10 spend over 8 hours a day online 2
• Using mobile devices more often to
access the internet, led by Boomers
(55+) showing largest growth—from
24% in 2015, to 57% in 2019 32. 2019 Canada’s Internet Factbook by the Canadian Internet Registration
3. (Future of Connected Healthcare, CMA, Aug 2019)
Benefits of Digital Health and Wellness
Enables people to better manage their
health and wellness from anywhere:
• Reduces emergency and hospital visits
• Reduces time away from work
• Improves one’s ability to manage and
monitor chronic disease
• Offers the ability to personalize wellbeing
• Can be scaled according to need
5
Digital Wellbeing Platforms
• A hub for all wellness programs
• Personalized programming and assessments
• Integration of health and fitness tracking devices
• Gamification
• Rewards with options to integrate with employee
benefit program
- Virgin Pulse
- Best Life Rewarded
- Sprout
- Vitality
- Decadoo
- Optimity
6
Virtual Healthcare: Telemedicine
• Remote delivery of healthcare services via technology: text, video, phone
• Multidisciplinary healthcare team: nurse practitioners, doctors, psychologists
• Continuity of care
• Diagnose, prescribe, refer, book tests
• 24/7 from anywhere in the world
• Per employee per month, or direct to consumer pricing options
• 1% of Canadians, and 9% of Canadian employers currently
use or offer Virtual Healthcare
- Akira
- Dialogue
- EQ Care
- Maple
- Medisys
- Medcan
- Teledoc
7
“Virtual” Newcomers
Newcomers
• Phzio - Physiotherapy
• Burnalong - Fitness
• WhiskerDocs - Veterinary services
Hybrids
• EFAP (Homewood Health, Lifeworks
by MS, HumanaCare, ComPsych)
• Novus Health (Cowan Health)
Mental Health
Mindfulness and meditation are fastest growing trends
• Apple
- Named Mental Wellness/Mindfulness apps the #1 App Trend of 2018
• Headspace
- 35 millions users in 190 countries
• CAREpath
- Your Wellness Partner
• Beacon
- Online Cognitive Behavioural Therapy (CBT)
• Welltrack
• Snapclarity
• Telepsychiatry
9
How Do You Decide?
10
Remember the Basics
Best practice steps to creating a culture of
health and wellbeing:
• Senior leadership support – budget, resources, time
• Create a wellness team
• Collect and assess your data – ask your employees
• Create a plan – mission, vision, SMART goals
• Communicate, communicate, communicate
• Implement, measure, refine
11
But—Is Digital Wellness an Oxymoron?
• World Happiness Report (2018) presented a world
happiness score of 5/10
- New research on how constant digital connection is
creating anxiety and depression epidemic
• Smartphone and internet addiction “JCDR” study
on high school students found 31% show mobile
phone dependence
• Studies found negative physical and psychological
effects of excessive use of mobile phones
- Linked to anxiety, sleep disorders, eye strain, “tech neck”
• Nomophobia
- While not yet a DSM-5 diagnosis, increasingly recognized
by psychiatry as a type of behavioural addiction, or
anxiety disorder12
A Revolution or Evolution?
Technology offers new opportunities to
improve people’s health and wellbeing
BUT
It’s not a silver bullet
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