Digital Review Strategy

DIGITAL REVIEW STRATEGYTurn Key Solutions For Local Business

Customers Are Seeking You Local Buyers Search:

Google Yahoo Yelp Facebook …and More

Do You Have A Presence?

Customers Make Noise People look for reviews & social

proof They find & create three types of

info; Buyer reviews Content you control Content you don’t controlWe Think You’ll Agree | You Want To Control

The Message

It Only Takes One Loud & Nasty Reviews

Leave a mark on reputation Are generally permanent fixtures

Internet archivedCan be ‘pushed-down’

Acts as a buyer deterrent‘Better safe than sorry’

Over-Balancing Act The Good Must Outweigh The Bad

Way More Positive Info Than NegativeBuyers know not everyone can be happy

Wide Coverage = Wider Reach Consistent Message Leverage Social Proof Start & Join Discussions (Be Proactive)

Steps To Growth Understand & Adapt

Identify Triggers & Problems Apply Stop-Gap Methods Augment Online Properties

Brand Sites Review Sites Social Media

Support Image Campaigns Enlist Preferred Customers

Reward & Incentivize

Review Stewardship Compelling Fan Base To ‘Spread The

Word’ Promotions & Specials

Request For Social Proof Review Request Cards at Point-of-Sale

Offline / Online Relationship Requests Social Media Seeds

Local Traffic SourcingFresh Eyes On Strategic Planning

Bottom Line Affected By New Customers

Local Search Terms Capture Seekers

Monthly Keyword CostsVary by market, type, and nicheCustom programs

Turn Key Solution Position Analyzed Stop Gap Recommendations Custom Profile & Blog Portfolio Unified Messaging Offline Call To Action

Results Meaningful Engagement Relationships Strengthened Communications Improved Local Reach Increased New Customers Exposed To Brand Existing Customers Encouraged

(Spend More)

Pricing Simple Review Solution $397

Online Discovery Immediate Fixes

Created & Updated Profiles Facebook Twitter Yelp LinkedIN (Others As Needed)

Blog Creation / Content Recommendations Offline Strategy Monitoring Reporting

Most Programs Complete In 7 Business Days

Pricing Add On Services (monthly)

Content Creation $297 Review Stewardship (printing not incld)

$219 /mo Promo Site Install $99 Email Marketing

$45 /msg Full Site Development

$CALLQuestions? Call Now 555.555.5555

Next Steps Let’s Get Started

We only need; URLs of existing social and review

sites Your contact information Description of your business Profile images / photos / logo art A week to two weeks Deposit

ContactNAME

COMPANYADDRESS

TELEPHONEEMAIL

WEBSITE