cool&cool-quarterly report

DIGITAL JOURNEYCOOL&COOL

SETTING UP GOAL• TO BECOME A LEADING ONILNE SHOPPING POINT FOR FAMILY CARE PRODUCT

• FIRST CONTACT POINT FOR ZIAUDDIN, JOHNY ROCKET & STORES IN SWAT & GILGIT

• DIGITAL ACTIVATION

• WIDER REACH (daraz, google, etc) – Online 45million Pakistani Users

• TESTER THROUGH FREE DELIVERY AND BUNDLE OFFER

• OFFICE DELIVERY (MONTHLY)

• REACHING OUT CORPORATE, INSTITUTION & SHOP AWAY FROM CITY CENTRE

• TO REACH POTENTIAL AND CURRENT CUSTOMERS AND RETAIN THEM ONLINE

DIGITAL CHANNEL

• SEARCH ENGINE OPTIMIZATION

• SOCIAL MEDIA

• PAID CAMPAIGN OR SEM

• MOBILE MARKETING (APPS, SMS, ETC)

SO WHAT WE DID SO FAR

MOVING FORWARD

• SMS Marketing

• Email Marketing

MORE SERVICES

• CREATIVE

• CONTENT

• SOCIAL MEDIA

• CAMPAIGN

• PROGRAMMING

• APPS

UAE LAUNCH

THE C&C DIGITAL TEAM

• DIGITAL IS THE WAY OF DOING BUSINESS• APPS

• ANALYTIC

• REACH

THE SECRET OF HAPPINESS IS VARIETY, BUT THE SECRET OF VARIETY, LIKE THE SECRET OF ALL SPICES, IS KNOWING WHEN TO USE IT.

THE OPPORTUNITY

19 million or 12% Asian community resides in US which is huge. They love to use spices in their day to day receipe

8.8 million Pakistani abroad mainly in UAE and KSA

Demography

Young Parents Students Aged Temporary

WHY NATIONAL FOODS

• There is no Jodia Bazar

• There is no sense of Spices buying

• Youth doesn’t know difference between Taj Patta and Akhroat unless its mentioned in RECEIPE

EVEN JUST A FEW SPICES OR ETHNIC CONDIMENTS THAT YOU CAN KEEP IN YOUR PANTRY CAN TURN YOUR MUNDANE DISHES INTO A CULINARY MASTERPIECE.

REACHING THEM

• Fair Trade

• Co-creating

• Recipe with Kitchen Appliances (Student)

• Gift Hamper

WHO SELLS SPICES ON AMAZON

EBAY

FBA Other FC EBIZTOOLS FC

Setup Charges $1000 $1000 $1000

Storage signup 0 04 m3 storage monthly (45 skus)

$71.91/month $64.95/month $150/month

Restocking 0 0 0

OFC (Order Fulfilment Centre) charges

$2.67/order $3.80/order $2/order

Amazon Sales Commission

$0.6 $2.7 $2.7

Advertising

Management $800 $800 $800

COSTING REFERENCE LINKS

1. https://www.shipwire.com/w/support/billing-payments-deposits/2. http://www.shipwire.com/pricing/3. http://www.channeladvisor.com/blog/?pn=marketplaces/amazon-raises-fba-fees4. https://sellercentral.amazon.com/hz/fba/profitabilitycalculator/index?lang=en_US

TERMS & CONDITIONS

• $5000 3 months expense and management charges

• All liabilities on Nfoods

• A contract defining role of ebiztools Canada

• Shipping will be generated from Canada or USA

• Similar costing for US and UK

WHAT YOU GET

• Import Clearance

• Storage at Amazon

• Call Centre

• Order Fulfillment (for your orders or sample delivery)

• Finally sell of at discounted price

• Final accounts after 3 months.

• All under our brand either EBIZTOOLS Canada or EVISION Atlanta or Blue Ocean UK

WANT TO KNOW MORE?

We are just a call or email way