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7/31/2019 Consumer Durable and Retail
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Middle and lower middle income groups
Needs: Quality Products
How customer needs changes with time ?
Changing trends in fashion & fad.
Technology
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Competition is expected to be limited because of the brand image
that Pantaloon has created in the minds of the consumer.
Pantaloon has also adopted a private label strategy, which allowsit to differentiate in products & generate higher margins.
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Pantaloon supply chain management involves planning,
merchandizing sourcing, standardization, vendor management,
production, logistics, quality control, pilferage control
replacement and replenishment. Pantaloon supply chainmanagement provides flexibility to adapt to changing patterns in
consumer behavior and Pantaloon ability to add value at various
steps/levels.
It has 65 warehouses spread across 3 -6 million square feet of
retail space to over 1000 stores in 85 cities through 1600 vehicles
It has implemented the Warehouse Management System(WMS)
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Foreign-owned Indian Companies cannot own & operate retail outlets
except in some specific areas.
Variable Stamp duties on transfer of property from state to state
City urban planning prohibiting bigger commercial plots, rigid building
and zonal laws for procurement of retail space.
Strong pro-tenancy laws
Urban land ceiling Act & Rent Control Act
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KOUTONS INDIA LTD.
HQ-Gurgaon, HaryanaMD: Bhupinder Singh Sawhney
PRODUCTS:manufacturing, trading and
selling of textile products, accessories
and shoes. formal and casual wear for
women and children, Les Femme, CharlieOutlaw.
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PROVOGUE
HQ-MumbaiMD- Nikhil Chaturvedi
PRODUCTS:The men's apparel
rangeconsists of casual's and formal wear
includingShirts, Trousers, T Shirts,
Sweaters, Shorts, Suits& Jackets. The
women's apparel range consists of westernwear Tops, Trousers, Skirts,
JacketsandBlouses.Complementing the
apparel line, Provogue also merchandises
fashionableaccessories such as Ties,
Socks, Handkerchiefs, Belts, Wallets,
Eyewear,Bags and Caps for men
and chic Belts, Handbags, Eyewear and
Scarves for women.
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Spencers Retail
HQ:Kolkata
CEO: Vineet KapilaBRANDS:tasty wonders, maroon, clean
home, college studio, asankhya, island
monks
FOUNDED IN 1996
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TRENT (WESTSIDE) (TATA GROUP)
HQ: Mumbai, Maharastra
CEO: Simone Tata
FOUNDED IN:1998
PRODUCTS: garments, accessoriesand home products.
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Retailing is becoming all about great
ambience, more choice and convenient
location. An emerging trend is also that of
value consciousness of the consumer.
With corporate investments coming to
organized retailing, the scope and growth of
organized retailing is looking bright forIndian retail industry.
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