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By Vina Morales
IN PARTNERSHIP WITH RESURGENT CORPORATION
COMFORT SLURPS
EXECUTIVE SUMMARYVina Morales is a Filipino actress, singer and endorser. She is partnering
with Resurgent Corporation to give you Comfort Slurps !
Can you feel the chilly weather lately? Ber months are here and what’s
best to do on a cold, breezy weather than to slurp your favorite comfort
food! Comfort Slurps offers delicious yet affordable soups that most
Filipinos love! We have sopas and sotanghon to ease your grumbling
tummy or warm you up when you feel cold!
VALUE PROPOSITION
• Specializes in delicious sopas and sotanghon.
• Perfect for anyone who loves slurping soups
during cold weather.
• Franchise can be located virtually anywhere
• Popular product for all market segments
• Affordable business ownership
• Strong business, PR & marketing support
DESIGN INSPIRATION
DISCLAIMER: This is an artist’s rendering based on current development concepts, which are subject to change without notice. No guarantee is made that the product or facilities depicted will be built, or if built, be of the same type, size, dimensions, or nature
COLLAPSABLE KIOSKFOR PHP 24,999
FRANCHISE PACKAGE
CART DESIGN FOR PHP 49,999 FRANCHISE PACKAGE(1200mm x 600 mm)
LICENSE PACKAGE
• Brand Value
• Marketing and PR
• Brand License Kit
• Franchise Kit
FRANCHISE PACKAGE
₱24,999
✓Use of Trade Name and Logo✓Cart (2 sqm.)✓PR & Marketing Support✓Instruction Manual✓Notarized Franchise Agreement✓After Sales Support
FRANCHISE PACKAGE
✓Franchise Fee✓Use of Trade Name & Logo✓Equipment✓Initial Inventory✓Collapsible Kiosk (1200mm x 600 mm)✓Celebrity Factor✓PR & Marketing Kit✓Business & Training Kit▪ Franchise Training▪Product Training▪ Inventory Management
✓Notarized Franchise Agreement✓After Sales Support
₱49,999
MARKETING PLAN
Comfort Slurps will be introduced
using an extensive advertising with a
logo to promote public identification
and brand recognition. Online
marketing through effective website
strategy will also be used to build and
promote the brand, as more and more
clients are engaging online.
Additionally, Comfort Slurps will send
out informational newsletters to the
target market and interested parties.
PUBLIC RELATIONS PLAN
To gain better reach and engagement,
Comfort Slurps will produce press
releases for the local and international
market and conduct video shoots to
promote the brand. Several celebrities
would also be featured to help the
brand gain more followers on social
media platforms.
SOTANGHON SOUPSOPAS
PRODUCTS
PHP 24,999 CART ROI
Disclaimer: The above prices are as of December 14, 2018 and may vary in the future due to change of circumstances and assumptions.
PHP 49,999CART ROI
Disclaimer: The above prices are as of December 14, 2018 and may vary in the future due to change of circumstances and assumptions.
LICENSING REQUIREMENT
L E T T E RO F I N T E N T
R E S E R V A T I O N O F A G R E E M E N T
L I C E N S E E I N F O R M A T I O N
S H E E T
F I N A N C I A L S T A T E M E N T S
LICENSING PROCESS FLOW
SUBMISSION OF REQUIREMENTS
INFORMAL INTERVIEW WITH REVOLUTION MANAGEMENT
AND EVALUATION OF REQUIREMENTS
SETTLEMENT OF LICENSING PACKAGE
DRAFTING AND SIGNING OF LICENSING AGREEMENT*
SALES AND OPERATION ORIENTATION AND AFTER-
SALES SUPPORT
1 2 3
4 5
*Government-mandated requirements should be processed by the client thirty to ninety days from the signing of the Licensing Agreement
THANK YOU!F O L L O W U S O N S O C I A L M E D I A
C O N T A C T U Sinquiries@resurgentcorporation.com
@resurgentcorporation
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