CCS Tips to Convert Quotes Into Sales 2

“Tips To Convert Quotes Into Sales Faster”

“Igniting Words, Marketing & Personal Brands Into Money For Businesses With A Love Your Sales Copy Guarantee Since 2003”

• Ph. 0412 288 339 • www.creativecopywriting.com.au • creativesolutions2@mac.com •    

“Eddie is a creative thinker who has the potential to bring great benefits to many businesses in the SME sector.” Scott Jones, IT Leaders

Brought to you with passion and purpose by Jaffaman Eddie and powered by

“Igniting Words, Marketing & Personal Brands Into Money For Businesses With A Love Your Sales Copy Guarantee Since 2003”

• Ph. 0412 288 339 • www.creativecopywriting.com.au • creativesolutions2@mac.com •    

#1. Templates. I know this is no brainer but you would be surprised how many people do not have a quote or proposal template for their business.

“Eddie is always full of energy and has done some great work for some of our website clients and they have been very happy with the results. Would recommend Eddie for any copywriting work you need… and I do recommend him!” Lee Anne Bartlett, Bloomtools

“Igniting Words, Marketing & Personal Brands Into Money For Businesses With A Love Your Sales Copy Guarantee Since 2003”

• Ph. 0412 288 339 • www.creativecopywriting.com.au • creativesolutions2@mac.com •    

#2. They’re the most important person on earth – Feature you and your prospects logo on your quotes. Customers love seeing their logo alongside yours and it’s one of those little things in business that make a big difference.

"I like it...Eddie is a great copywriter and I would not hesitate to tell anyone about the terrific service!! Not to mention, Eddie is a great Marketer!” Kassandra Duvall, Gold Key Realty

“Igniting Words, Marketing & Personal Brands Into Money For Businesses With A Love Your Sales Copy Guarantee Since 2003”

• Ph. 0412 288 339 • www.creativecopywriting.com.au • creativesolutions2@mac.com •    

#3. Credibility - Make sure your quote has at least one testimonial on it. This helps build credibility, trust & confidence.

"Eddie's work is fast and efficient. He keeps to agreed deadlines with a good result. These are important to me! Eddie, I want to thank you for going the extra mile (or two) you went to writing the content of the corporate flyer. I worked you pretty hard on that one and as usual you came up with the goods. Well done and great work.”Kerry King, Global Business Mentoring Ph.: 1800 THE MENTOR

“Igniting Words, Marketing & Personal Brands Into Money For Businesses With A Love Your Sales Copy Guarantee Since 2003”

• Ph. 0412 288 339 • www.creativecopywriting.com.au • creativesolutions2@mac.com •    

#4. Standard V.S. Deluxe - Subject to what the quote is for and the service/s you provide try and include a standard and deluxe offer.

Of course the deluxe will cost more but you can only get the added bonus in the deluxe whatever that may be. About 84% of people will buy the deluxe which in turn increases your average dollar order.

Just make sure your deluxe offer is no more than 50% extra in price than your standard offer.

“Igniting Words, Marketing & Personal Brands Into Money For Businesses With A Love Your Sales Copy Guarantee Since 2003”

• Ph. 0412 288 339 • www.creativecopywriting.com.au • creativesolutions2@mac.com •    

#5. Guarantee - If you have a guarantee feature it on your proposal or quote. This means you stand behind what you provide and helps reduce buyer’s risk.

In 13 years of business I’ve refunded 3 clients their money in full. Not bad. Do not fear the guarantee and if you do not have a guarantee, get one or reach out to me and I’ll help you.

“Igniting Words, Marketing & Personal Brands Into Money For Businesses With A Love Your Sales Copy Guarantee Since 2003”

• Ph. 0412 288 339 • www.creativecopywriting.com.au • creativesolutions2@mac.com •    

#6. Inclusions section - State the services or products they are getting for their money in the inclusions section

“What I like most about Eddie and his Copywriting, Content & Marketing Centre is Eddie’s excellent knowledge and mindset in the acquisition (lead generation) and the back-end (follow up and upsell) marketing.

“After tweaking some website copy, writing two reactivation phone scripts, new catalogue copy and creating an email follow up series for us, ECMC adds MASSIVE value like no-one other business I have ever done business with before. Damian Kennedy, Director Mad Keen

“Igniting Words, Marketing & Personal Brands Into Money For Businesses With A Love Your Sales Copy Guarantee Since 2003”

• Ph. 0412 288 339 • www.creativecopywriting.com.au • creativesolutions2@mac.com •    

#7. Exclusions section – If you write website copy for example like I do, it pays to state what is not included in the service.

An example in my case would be something in the exclusions that says “Excludes loading up and laying out new website content on website.”

"Eddie did a fabulous job in designing and writing a letter for me. He really understood where I was coming from. I would highly recommend him to anyone who needs help with lead generation copywriting.”Karen Schmidt CSP, Re-engagement expert. Lets Grow

“Igniting Words, Marketing & Personal Brands Into Money For Businesses With A Love Your Sales Copy Guarantee Since 2003”

• Ph. 0412 288 339 • www.creativecopywriting.com.au • creativesolutions2@mac.com •    

#8. Turnaround time – Chances are you’ve already discussed an estimated turnaround or timeframe for the project or services to be delivered.However state the estimated turnaround on your quote. People are busy and forget things Quick tip – Always give yourself a few days buffer. Things pop up in life and business. Add an additional day or two in turnaround time but plan on delivering early. This helps create “WOW”

“Igniting Words, Marketing & Personal Brands Into Money For Businesses With A Love Your Sales Copy Guarantee Since 2003”

• Ph. 0412 288 339 • www.creativecopywriting.com.au • creativesolutions2@mac.com •    

#9. Time Sensitive Pricing - From time to time I will include a special proceed within 48 hours pricing. This is a special price that expires in 48 hours from the time I send the proposal or quote. • This helps motivate and separate the people who are ready to proceed from those who utter those immortal words “Let me think about it.”

"Eddie writes great copy. As someone who has a love of copywriting in all its facets, I was pleasantly surprised with the angle he took on a piece he was writing for me.  "It was well done and took a well targeted approach. I would recommend Eddie and his team for any work you need done to increase your online conversions and offline direct mail marketing.” Brad Hauck, Mr. Web Marketing

“Igniting Words, Marketing & Personal Brands Into Money For Businesses With A Love Your Sales Copy Guarantee Since 2003”

• Ph. 0412 288 339 • www.creativecopywriting.com.au • creativesolutions2@mac.com •    

#10. Include payment details on your quote - This makes it easy for person to make payment when they want rather than getting their go ahead you emailing invoice and you all start playing phone and email tag all over again.

Then if they do you pay, you can just invoice them with a $0 (zero balance) or a balance that is owed

“Igniting Words, Marketing & Personal Brands Into Money For Businesses With A Love Your Sales Copy Guarantee Since 2003”

• Ph. 0412 288 339 • www.creativecopywriting.com.au • creativesolutions2@mac.com •    

#11. How their project comes to life – Even if you have spoke with them over the phone always include a section on how their project comes to life so everyone knows how it works.

“Igniting Words, Marketing & Personal Brands Into Money For Businesses With A Love Your Sales Copy Guarantee Since 2003”

• Ph. 0412 288 339 • www.creativecopywriting.com.au • creativesolutions2@mac.com •    

#13. What to do next? Always, always, always tell people what they have to do next. If you have a special 48-hour pricing offer on their quote let them know that.

“There are many components to making your marketing campaign a success. Based on our experience a crucial component often overlooked by business owners and entrepreneurs is having a marketing message and offer that attracts and targets a certain type of person that also cuts you through the marketing noise and clutter.  In this case we recommend you speak with our “A-List” copywriter and marketer, Eddie Bryant of Eddies Copywriting & Marketing Centre. Eddie is in partnership and connection with small businesses service professionals, Entrepreneurs and others hungry to multiply new and repeat sales online & offline using direct response copywriting, marketing and personal branding.” Laird Marshall, President Southport Chamber of Commerce,Accountable List Brokers

“Igniting Words, Marketing & Personal Brands Into Money For Businesses With A Love Your Sales Copy Guarantee Since 2003”

• Ph. 0412 288 339 • www.creativecopywriting.com.au • creativesolutions2@mac.com •    

#14. The golden rule – Always follow up so you have a convert quote to client follow up system in place.

“The Fortune is in the Follow Through!”"Eddie's content, copywriting & marketing expertise has increased the leads and profits for our business better that we ever have ourselves." Debbie Holland, MD, Cleaning Support Services 

“Igniting Words, Marketing & Personal Brands Into Money For Businesses With A Love Your Sales Copy Guarantee Since 2003”

• Ph. 0412 288 339 • www.creativecopywriting.com.au • creativesolutions2@mac.com •    

About The Author, Jaffaman EddieJaffaman Eddie is an “A-List” copywriter and visionary marketer creating marketing assets for businesses that keep delivering cash in the bank results long after the original investment.

He and the businesses under the “Eddie” brand are in partnership and connection with small businesses service professionals, Entrepreneurs, retail services and others hungry to multiply new and repeat sales online & offline. 

“Igniting Words, Marketing & Personal Brands Into Money For Businesses With A Love Your Sales Copy Guarantee Since 2003”

• Ph. 0412 288 339 • www.creativecopywriting.com.au • creativesolutions2@mac.com •    

• Our core services are content writing, direct response copywriting, marketing and personal branding while also teaching people in business how to reduce their marketing waste. • Eddie’s unconventional copywriting, branding and marketing strategies have been published in the Australian Entrepreneur’s book and many other online and offline publications.• He’s also been nominated for a Telstra Business award and since 2003 has been “Igniting Words Into Money With A Love Your Sales Copy Guarantee” under the Eddie brand.  

“Igniting Words, Marketing & Personal Brands Into Money For Businesses With A Love Your Sales Copy Guarantee Since 2003”

• Ph. 0412 288 339 • www.creativecopywriting.com.au • creativesolutions2@mac.com •    

Prior to starting out 13 years ago he was Creative Director with Global Players Network with a team of 25 people under his direction.  

From 1988 – 1999 he was employed with Terry Morris Founder of Morris International, Sirromett Wines, Carrara Markets and other associated businesses.

For more information about Jaffaman Eddie or to connect phone him on 0412 288 339 or email him at creativesolutions2@mac.com