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2012 Internship ProgramStephanie Zoppina
Fashion Institute of Technology
• Department: Buying, Coats
• Manager: Pam D’Ambrosio
• Buddy: Jennifer Wilkins
• Special Mention: Thank you to Eleni and the entire coat team for making this internship a great learning experience!
Introduction
Objectives
• Write up the paperwork and hand in samples to the Internet for Ladies, Mens, Boys and Girls Coats.
• Analyze Spring size selling by label and make recommendations.
• Analyze Internet sales from Fall 2011 and Spring 2012 and make recommendations.
• Vendor/buyer relationships
• Balancing/Prioritizing work and projects for a buyer
• How to lead a committee within the Intern Project
• The process of coat samples appearing on the website
Key Activities/ Learnings
Vendor and Buyer Relationship1. Learn about their business and see it as more of a partnership
2. Know how to say no to a deal and walk away but still have a relationship
3. Speaking the truth with a vendor about business will help your relationship in the long run
4. Pick up the phone and call the vendor
• Leader of Shopping Operation Tools Committee
• Visit stores to identify the Burlington Customer
• Design worksheets for store visit and analyze data
Intern Project
One of the Internet's strengths is its ability to help consumers find the right needle in a digital haystack
of data. ~Jared Sandberg
If you have a web site, it makes your small business look big.
~Natalie Sequera
Internet Sample Form
Coat Internet Business• Spring ytd (units): -7%
Internet: +32% › 10,000 vs 7,600 the
year before› Internet < 1% for the
entire season
•Fall ytd ($): -2% ($268 mill.)Internet: +5% ($2.7 mill)
• To take advantage of the opportunity for more/easier communication between:
• Utilize someone/team as a coordinator between these departments• Develop a uniform vision for the
merchants• Share information
Suggestions/Recommendations
Recommended