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Explain & Simplify
37 ways for a better world
Overview of 37 innovation principles and inspiring examples
Concept
2
337 ways is a set of checklists and inspiration sources for product ideas, product
development, service innovations, government innovations
Based on successful innovations, we extracted important trends, principles or
evolutions.
37 ways is useful in individual or group brainstorms. You can browse systematic
or let you inspire at random.
Looking for a better world, explore each principle and imagine if one of the 37
ways is possible for your challenge.
Overview
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5
1. Re-inventing the wheel
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http://www.hipporoller.org
http://www.youtube.com/watch?v=OORnMYoWX9c
2. Re-use
9
http://www.sinkpositive.com/site
http://www.terracycle.net
http://www.trendhunter.com/slideshow/global-warming-recycle
3. Hybrid
13
http://www.skysails.info
http://www.solarsailor.com
http://www.apple.com/ipod/nike/
4. Combinations
17
http://www.apple.com/ipod/nike
5. Reverse
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http://www.blackle.com
http://carrotmob.org
http://www.sandeonline.co.uk/Upside%20Down%20World.gif
6. Innovate financing
23
http://www.vittana.org
http://uk.zopa.com/ZopaWeb/public/about-zopa/about-zopa-home.html
7. Low cost and life saving
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http://medic.frontlinesms.com
http://www.vestergaard-frandsen.com/lifestraw.htm
8. Mobility
29
http://www.mobileschool.org/text.php?text=156&lang=EN
http://www.amref.nl/
9. Re-inventing statistics
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http://www.amref.nl
http://www.organiclinker.com/food-miles.cfm
http://image.guardian.co.uk/sys-files/Environment/documents/2008/10/29/ecofootprint.pdf
10. Crowdsourcing
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http://www.thebetterproject.org
http://www.project10tothe100.com/ideas.html
http://www.tntplanetme.com/index.php?lang=en
11. Less consumption
40
https://www.adbusters.org/campaigns/bnd
http://www.meatfreemondays.co.uk
12. Fun
43
http://www.playpumps.org
http://www.barcoderevolution.com
http://www.sustainabledanceclub.com
http://www.eightprinciples.com
13. Democracy 2.0.
48
http://www.tweetminster.com
http://whitehouse2.org
http://www.mysociety.org
14. Creative packaging
52
http://www.designspotter.com/product/2008/04/birdhouse_recyc.php
http://www.cargoshell.com/index.php
15. Local
55
http://www.qurrent.com/pages/content.aspx?PageName=localenergy
http://www.planningalerts.com
http://www.veggietrader.com
16. Open Source
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http://www.openoffice.org
http://brewtopia.com.au
http://www.cmmn.org/nc/en/home.html
http://www.wikipedia.org
17. Sustainable
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http://www.mcdonough.com/cradle_to_cradle.htm
http://www.mindthecurb.com/our-gallery.asp
18. Transparency
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http://www.witness.org/index.html
http://www.glaesernemanufaktur.de
19. Slow
70
http://www.slowcowdrink.com
http://www.slowfood.com
20. Things
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21. Visionary people
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http://www.theelders.org
http://www.ted.com
22. Involve kids
79
http://www.nick.com/minisites/biggreen/index.jhtml#
http://www.jijmaaktuit.nl
23. Images changing the world
82
http://beyondasiaphilia.files.wordpress.com/2009/06/tank-man.jpg
24. Repair
85
http://www.platform21.nl/page/4453
25. Non violent
87
http://www.yesmagazine.org/issues/learn-as-you-go/weapons-of-mass-democracy
http://www.peaceoneday.org/en/welcome
26. Micro
90
http://www.grameenfoundation.org/?gclid=CIishO_VyZ0CFQk13godfXJpsQ
http://www.wearewhatwedo.org
http://www.inhabitat.com/2007/03/21/micro-wind-turbines-small-size-big-impact
27. Sharing
94
http://www.zipcar.com
http://www.velov.grandlyon.com
28. Fair Trade
97
http://www.slowfood.com
29. Standards
99
http://news.bbc.co.uk/2/hi/technology/8323018.stm
30. Better communication
101
http://translate.google.co.uk
http://www.skype.com/intl/en http://twitter.com
31. Positive
104
http://www.yesmagazine.org
http://www.trendhunter.com/slideshow/positive-innovations
http://newspiration.com/news
32. People Profit Planet companies
108
http://www.innocentdrinks.co.uk http://www.benjerry.com/intl_home.cfm
http://www.joinred.com/Home.aspx
33. Design for the world
111
http://www.designfortheworld.org
http://www.thegraphicimperative.org
34. Safety
114
http://www.core77.com/blog/object_culture/pulse_a_new_urban_bike_concept_from_teague_14220.asp
http://www.lightlanebike.com
35. Free (almost)
116
http://laptop.org/en
http://www.wired.com/techbiz/it/magazine/16-03/ff_free?currentPage=all
36. your ideas
119
http://en.wikipedia.org/wiki/Intentionally_blank_page
37. More 37 ways
121
http://www.newshoestoday.com/37ways marc@newshoestoday.com
37 ways
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Ideas or suggestions?
new shoes today 7 ideasMarc Heleven
Kerklaan 6 - 3590 Diepenbeek (Belgium)
marc@newshoestoday.com
0032 476 564072
www.7ideas.be
Skype: helevenmarc
http://twitter.com/7ideas
More information and 37 ways:
http://www.newshoestoday.com/37ways
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