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Public Relations -
PR?
[пиар]
Reputation
Reputation Management - Reputation Officer
Public Affairs Committee - Public Affairs Executive
Public Relations Executive
How to use
• and consequences of Black PR
CSRCorporate Social Responsibility
“It is a true strategy that is crucial for sustainable growth.”
CSRCorporate Social Responsibility
SDSustainable Development
• Economic• Social• Environment
Emotional link& intangible assets
3 principles: • "to think local, act locally“• "to become a marketing
focused company " • "to be corporate citizen".
Thank You!
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