Graphic Design Project. Elements of Art: line, shape, space, form, value, color and texture ...

CD COVER OR

POSTER.

Graphic Design Project

Poster Design Tips

Elements of Art: line, shape, space, form, value, color and texture

Principles of Design: contrast, pattern, movement, emphasis, rhythm, balance & unity

The Role of the Poster/CD Cover:

The basic difference between the poster/cd cover and other advertising media is that the poster/cd cover speaks to the audience “on the move.” Newspaper ads, magazine ads, and mailing pieces such as folders brochures and booklets are designed for the reader who has time to stand or sit and read for a while. On the other hand, the poster/cd cover must capture the attention and get the message across in a matter of seconds. It must spark the reader to take the desired action through a brief message packed with punch or veiled in subtlety.

The Purpose of the Design:

While there are literally hundreds of uses for the poster, it will have only one of the four purposes:            To announce an event.

             To promote a service.              To sell a product. (CD Cover)

             To develop an attitude.

The Characteristics of the Poster/CD Cover:

            It tells the story quickly.

            It must be attention getting.

            It must be con vincing.

      It has a striking use of color which is

important.

Design Qualities of the Poster/CD Cover: