The WideNoise Project

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WideNoise is the iPhone and iPod Touch application that samples decibel noise levels, and displays them on a worldwide interactive map. This presentations explains the why's and how's of the WideTag's WideNoise project.

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WideNoiseSocial environmental noise spime

Inc.Infrastructure for an Open Internet of Things

Why WideNoise?

TODAY TOMORROWMobile 2.0: iPhone + Android.Social electronics.Social networks as aggregators.Shift from hardware to software.

Connected objects and sensors will evolve in a global realtime Internet of Things.

Both machines and people are required as core elements of the next generation infrastructures.The Internet of Things will be anticipated by an Advanced Mobility phase where mobile phones are equipped with sensors.

SPIME = SPace + tIME

A new category of objects aware of their surroundings.

(SPACE) POSITION:

(TIME) MEMORY:

COMMUNICATION:

SENSES:

GPS

Local + Cloud

Near Field + Internet

Hardware sensors

Bruce Sterling defined a spime as:

What is WideNoise?

Noise is pollution as well.

We live surrounded by all kinds of sound

around us.

We are accustomed to this continuous background noise.

Still, we feel relieved when that stressful noise disappears.

An often ignored form of pollution.

WideNoise helps you better understand the

soundscape around you.

WideNoise is an early form of SPIME.

Distributed on the Apple App Store

How is WideNoise designed?

Simplicity

Ergonomy

Green

CORE DESIGN DRIVERS:

Social

Reading UI designed to be nice and to aid comprehension of

noise.

Reporting UI calibrated to minimize “test” behavior and fake

results.

Appealing, but not too much to harm the results.

Ergonomy

See with your own eyes the noise around you.

Read the aggregated noise data from all the

world.

Share the noise you’re getting on

social media.

WideNoise raises awareness on noise pollution.

Green

Take a noise sample.

The data is social, shared in the cloud.

Social

blogs

Everything happens at the push of a button.

Simplicity

Noise analysis

GPS Location

Cloud uploading

Social sharing

Seems simple... because it’s designed to be simple.

Each sound level is represented as a symbolic noise emitter:

10db 20db 30db 40db 50db 60db 70db 80db 90db 100db 110db 120db

Nobody knows how much noise is “65db”, but everyone knows the noise level of a TV!

A sleeping cat and a green hue: living here will be nice.

A TV and a yellow hue: I will stay just

as long as I need to.

A car and an orange hue: I will probably

try to avoid this area.

What is the platform?

Platform Order of

PCs ~ 108

Mobiles ~ Humans ~ 109

Spimes > 1010

WideNoise is a spime: it’s based on the next generation computing paradigm.

A platform optimized for extremely large sensor networks and massive data collection, supporting distributed parallel data processing.

WideNoiseSPIMES

WideSpimeCLOUD PLATFORM

Social NetworksINTERNET

Data AggregatorsINTERNET

Semantic WebINTERNET

All the generated data can be analyzed and re-aggregated.

Who designed WideNoise?

Davide Casali

Aaron Brancotti

Leandro Agrò

Roberto Ostinelli

Design & Visual & UI Development

Design & Audio Development

Vision & Design

Platform Design & Development

Luisella Brustolon

Visual

Who talks about WideNoise?

Core77.comDESIGN MAGAZINE (USA)2009-01-27

NYTimes.comNEWS (USA)2009-08-10

ReutersNEWS (ITALY)2009-08-19

TheDailyBit.netTECHNOLOGY MAGAZINE (ITALY)2009-08-27

CNN.comNEWS (USA)2009-09-17

ReadWriteWeb.comTECH NEWS (USA)2009-12-08

TwitterSOCIAL NETWORK (WORLD)

widetag.com/widenoiseFOR MORE INFO:

Inc.Infrastructure for an Open Internet of Things

widetag.com

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