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Peter Sallick
2013 Design Bloggers Conference
Brands
Digital Footprint
8 websites
2 Blogs
103 public Pinterest boards
7 Facebook pages
4 Twitter accounts
1 Instagram account
17 Digital partnerships
Authenticity, simplicity, creativity, passion
Be nimble
Visual rules
Avoid gimmicks
Email boxes are very full
Collaborations and partnerships are essential
Realize you are always behind
Principles for Managing and Building Online
Evolution underway is good for the design community/industry
Models are changing
– Media
– Corporate
Market needs leaders who embrace change
Online usage is in its infancy for our market
Exciting opportunities ahead
View of the Future
Design Market Evolution: Offline to Online
Content to Commerce: Curation
Content to Commerce: Clear Brand Storytelling
Future of Blogs: Platforms
The Future of Blogs: Partnerships
Thank you
Peter Sallick
psallick@designinvestors.com
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