Heather Shaw Samples

heather shaw sjshaw2000@aol.com201.310.9810

promotional brochures

heather shaw sjshaw2000@aol.com201.310.9810

Home Pages

Project:Create a new and dynamic home page

biweekly featuring

merchandise from the current

catalogue.

heather shaw sjshaw2000@aol.com201.310.9810

Email Blasts

Project:Design inspiring

email blasts to generate sales

of new merchandise from recent

catalogues and drive traffi c

to the website. Emails launchevery week to

over 300k users.The Email

campaign is up 16.2%.

Project:Design inspiring

email blasts to generate sales

of new merchandise from recent

catalogues and drive traffi c

to the website. Emails launchevery week to

over 300k users.The Email

campaign is up 16.2%.

heather shaw sjshaw2000@aol.com201.310.9810

web ads, invitations & banners

heather shaw sjshaw2000@aol.com201.310.9810

posters, ads & hang tags

heather shaw sjshaw2000@aol.com201.310.9810

Catalog

heather shaw sjshaw2000@aol.com201.310.9810

outdoor advertising

Project:Outdoor

advertising campaign to

promote upcoming movie to viewers.

Campaign included

phone kiosks, bus wraps, taxi tops,

billboards and posters.

heather shaw sjshaw2000@aol.com201.310.9810

identity programs

Project:Worked closely with Creative Director on

media kit for Jefferson Pilot

Sports/Petry Television

partnership. Kit includes:

printed promotional brochures for

JP Sports Football and Basketball

properties, powerpoint sales

presentation, invitations to media events, sales CD for

distribution to buyers.

sjshaw2000@aol.com

identity programsidentity programs

Creative Director on

heather shaw sjshaw2000@aol.com201.310.9810

Project:Promotional pieces

for television network specials

programming; Used by account executives to sell advertising time on on behalf of local television

stations.Most often,

these pieces are created 6-12

months in advance of

network promotion of the event.

network program promotion