Get The Job With Social Media

GET THE JOB WITH SOCIAL MEDIA

CLAUS ENEVOLDSENFREEDOM INTERACTIVE

CENEVOLDSEN@FREEDOM.COM

H OW MANY HAVE…

2

A FACEBOOK PAGE?

YOU AND 132.5M OTHERS

3

H OW MANY HAVE…

4

A TWITTER HANDLE?

This is a Twitter handle:@CEnevoldsen

YOU AND 16.4M OTHERS

5Source: emarketer

H OW MANY HAVE…

6

A LINKEDIN PROFILE?

YOU AND 44M OTHERS

7Source: emarketer

H OW MANY HAVE…

8

A BLOG?

YOU AND 28.1M OTHERS

9Source: emarketer

H OW MANY KNOW…

10

THEIR KLOUT SCORE?

11

12

SO WHAT?

THE GOOD OL’ PROCESS

13

JOB SEARCH APPLICATION INTERVIEW

THE PROCESS W/ SOCIAL MEDIA

14

JOB SEARCH APPLICATION INTERVIEW(NETWORKIN

G)

BRANDING

RECRUITERS

15

YOU ARE A BRAND

16

LET’S DO A SEARCH

17

“Position yourself as an expert. Be really proactive about what you want and reach out to the decision makers at those companies with helpful suggestions and constructive information. Support their work, and if you impress them, they’ll find a spot for you. Use things like blogs, websites, and social media campaigns to show that you are someone who believes in a cause, and utilize the skills and traits that make you an attractive candidate.

Carolyn Goodwin, Cake Communications

BRAND YOURSELF

18

CONVERSATIONCONVERSATIONCONTRIBUTE

ENGAGE

FOLLOW, LISTEN, AND LEARN

TWITTER

19

Tweet and re-tweet often

Be focused

Listen and

learn

Ask questions,

engage

Follow industry leaders

Follow companies you like

LINKEDIN

20

Seek recommendations

Link your Twitter to your Linkedin

Have consistency between your

profile and your resume

Be conscious about key words

WORDPRESS

21

Link your Twitter to your blog

Blog often

Be focusedSpell check

EVERYTHING IS PUBLIC

22http://insidetech.monster.com/training/articles/6518-twitter-mistakes-to-avoid-at-work

DONT

23

1.Talk about religion, politics or

controversial interests2.Use profanity

3.Be unprofessional4.Drunk tweet

24

USE COMMON SENSE

FACEBOOK IS A WHOLE OTHER BALL

OF WAX

25

DO THIS:• Set your profile to private – all of it! (only 51% hide their photos)• Even when private, use common sense when posting

This is set to private

26

THE JOB SEARCH

WHICH SITES DO YOU SEARCH?

TOP JOB SITES

27

28

http://youtu.be/B0sdTdcM2Ws

HOW TO SEARCH VIA SOCIAL MEDIA

29

THE JOB APPLICATION PROCESS

EMPLOYERS ARE CHECKING

30

• More than a third of recruiters view candidates’ social media profiles during the recruitment process

• 28% admit to “spot checks” on candidates

Q: What role do social media profiles play in the recruitment process?

Source:

HERE’S WHAT THEY ARE DOING

31Source:

• 74% of employers on LinkedIn use it to source candidates

• “LinkedIn has proven to be our most used social media venue for recruiting candidates,” says one employer.

LET’S FOCUS ON LINKEDIN…

32

UPGRADE TO A PREMIUM ACCOUNT

InMail:Contact people

directly

33

THE INTERVIEW

PRE-INTERVIEW

34

THEY INVESTIGATED YOU…NOW IT’S YOUR TURN

INTERVIEW

35

SOCIAL MEDIA HELPED GET YOU THERE, NOW YOU HAVE TO CLOSE

THE DEAL

INTERVIEW

36

BUT YOU CAN GIVE THEM YOUR HASHABLE BUSINESS CARD

(THAT’S THE SOCIAL WAY THESE DAYS)

POST-INTERVIEW

37

DON’T ANNOY… ENGAGE

38

PLEASE CONNECT

@cenevoldsenwww.cenevoldsen.com

linkedin.com/clausenevoldsen