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Healthcare copywriting tips - How to use the sidebars when creating an alternative health copywriting salesletter.
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Using Sidebars Effectively in aHealthcare Promotion
Here are 5 ways to use the sidebar effectively in a healthcare promotion:
Premium/Bonus (Free Report) in the sidebar
Customer Testimonials –
Try and put the testimonials near related content (For example if the customer talks about how the
supplement relieved painful joints, then put the testimonial near copy where you talk about how the
supplement relieves painful joints)
Bulleted benefits
A Teaser to generate interest
To establish the credentials of the doctor or person
associated with the product
For everything you ever want to know about copywriting,
please visit
www.ProCopyWritingTactics.com
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