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IMITATE, STEAL, MIX, MASH a strategy how-to
SWEETIE, YOU DON’T BELONG HERE.
- FARIS
NOTHING COMES FROM NOTHING
- GEORGE LOIS
HE CUTS UP SONGS, LOOPS BEATS, AND MIXES SAMPLES TO CREATE A RE-CONTEXTUALIZED, FRESH SOUND.HE IS NOT A DJ.
- URBAN DICTIONARY
THREE WAYS
BE A CULTURAL ARBITER
BE A METHOD ACTOR
BE A MAKER
ONE EXAMPLE
NO SAFETY
NET(a bad insight)
LIVE WITH
WALMART FAMILIES
FOR 2 WEEKS
LIVE WITH
WALMART FAMILIES
FOR 2 WEEKSLOLZ
STORIES PULLED FROM THE CART(a better idea)
DASHBOARD TO PROVE THE IDEA’S BANDWIDTH
MAKE SOMETHING
BORROW FROM
CULTUREHow to do exaggerated
human truths, storytellingHow to talk about price and EDLP
MODERN FAMILY COUPON CRAZY
Every cart tells a story.
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